Market research on the toys and games industry. Standardised and ...
Market research on the toys and games industry. Standardised and cross-comparable statistics including total market sizes, market share and brand share data, distribution and industry trends and category information.
Traditional toys and games continued to see a strong recovery in 2022 with sales exceeding pre-COVID-19 levels. During 2021, amid the easing of COVID-19 restrictions and a more stable economic environment, demand for traditional toys and games began…
Traditional toys and games posted double-digit current value growth in 2022, which was particularly driven by the strong performances of categories such as action figures and accessories, games and puzzles, plush, and model vehicles. As in 2021, some…
While toys and games registered a very high double-digit increase in current value sales in 2022, a sizeable part of this growth was driven by one of the highest rates of inflation in the world, with constant value sales being unchanged from the…
Toys and games saw dynamic growth in current value terms in 2022, with it outperforming the review period growth average. Traditional toys and games saw a full sales recovery having suffered heavy losses in 2020 following the outbreak of COVID-19.…
The global inflationary wave hit Brazil strongly in 2022, causing prices to rise in many industries and for many services. Consumers’ purchasing power was pressed when it came to many buying decisions, from fuel to grocery shopping, electronics, and…