Video Games

Market research on the toys and games industry. Standardised and ...

Market research on the toys and games industry. Standardised and cross-comparable statistics including total market sizes, market share and brand share data, distribution and industry trends and category information.

Country Report

Video Games in Japan

Jun 2022

The top three titles in annual sales of mobile games in Japan were static from 2017 to 2020: Monster Strike by Mixi, Puzzles and Dragons by Gungho, and Fate/Grand Order by Type-Moon. Monster Strike was first released in 2013, Puzzles and Dragons in…

USD 1,195
Country Report

Video Games in Switzerland

Jun 2022

Having surged into double digits during 2020 on the back of pandemic-related restrictions on movement, the rate of growth in retail constant value sales of video games slowed significantly in 2021 but remained robust. This slowdown was particularly…

USD 1,195
Country Report

Video Games in Thailand

Jun 2022

Having surged by almost a third in 2020, the rate of growth in retail constant value sales (2021 prices) of video games slowed significantly during 2021 but remained in double digits. Lockdown restrictions were the main factor driving demand growth.…

USD 1,195
Country Report

Video Games in Spain

Jun 2022

With economic conditions improving and the launch of a new generation of consoles (Microsoft Corp.’s Xbox Series S and X and particularly Sony’s PlayStation 5), the rate of growth in retail constant value sales of video games accelerated during 2021.…

USD 1,195
Country Report

Video Games in France

Jun 2022

Value sales of video games declined in 2021, following a year of strong growth when sales were boosted by the COVID-19 lockdown and home seclusion – with consumers searching for entertainment and ways to pass the time within the household.…

USD 1,195
Country Report

Video Games in Indonesia

May 2022

Dominated by mobile games, video games continued to enjoy strong current value growth in 2021. During the COVID-19 pandemic, people looked for forms of entertainment to help them to pass the many hours they spent at home, with video games a prominent…

USD 1,195
Country Report

Video Games in Poland

Jun 2022

Video games continued to see dynamic growth in current value terms in 2021, despite COVID-19 creating additional challenges for retailers, manufacturers and distributors. Video games are hugely popular among most age groups, with there being a large…

USD 1,195
Country Report

Video Games in Italy

Jun 2022

Having accelerated sharply during 2020, the rate of growth in retail constant value sales (2020 prices) of video games slowed significantly in 2021, with the category recording its worst performance in eight years. COVID-19 supported strong demand…

USD 1,195
Country Report

Video Games in India

Jun 2022

Indians have access to amongst the cheapest data services in the world. Cheap data, in conjunction with a significant young population, has translated into the fast adoption of digital video games software in India. Pre-pandemic, gaming was…

USD 1,195
Country Report

Video Games in Germany

Aug 2022

Overall, the development of video games in Germany in 2021 remained strong, given the ongoing demand from local consumers driven by prolonged “soft” lockdowns, especially in the first half of the year. This scenario motivated further purchases of…

USD 1,195
Country Report

Video Games in Romania

Jun 2022

In 2016, video games surpassed traditional toys and games in terms of retail value sales for the first time, and the gap between the two continued to widen throughout the forecast period. Indeed, during 2020, the rate of growth in retail constant…

USD 1,195
Country Report

Video Games in Malaysia

Jun 2022

Having surged by a quarter during 2020, the rate of growth in retail constant value sales (2020 prices) of video games slowed significantly during 2021 but remained in double digits. Video games have performed strongly during the COVID-19 crisis, as…

USD 1,195
Country Report

Video Games in China

Jul 2022

Video games saw a stellar performance in 2020 due to COVID-19, with double-digit current value growth. Lockdowns significantly increased the amount of time consumers spent at home and limited their choices of entertainment, paving the way for Chinese…

USD 1,195
Country Report

Video Games in Turkey

Jun 2022

Retail constant value sales of video games continued to expand at a double-digit rate during 2021, with mobile games, online games and AR/VR headsets the most dynamic categories. Indeed, mobile and online games now account for more than half of…

USD 1,195
Country Report

Video Games in Taiwan

Jun 2022

Video games dwarf traditional toys and games in Taiwan in terms of retail value sales. Moreover, video games are far more dynamic, with the category’s annual rate of growth in retail constant value sales more than doubling in 2021. Pandemic-related…

USD 1,195
Country Report

Video Games in Sweden

Jun 2022

Video games continued to enjoy a pandemic-driven boost to current value sales in 2021. Despite Sweden never enforcing a formal lockdown, social distancing was still recommended in 2021, and many people continued to stay indoors, and had a limited…

USD 1,195
Country Report

Video Games in Brazil

Jun 2022

Video games were greatly appreciated as an entertainment option during lockdown periods as a result of the pandemic. In 2021, quarantine requirements were significantly reduced in Brazil, as the country’s vaccination campaign showed positive results…

USD 1,195
Country Report

Video Games in Singapore

Jun 2022

Consoles saw new product launches in 2020, and continued to ride on the increasing number of gamers in Singapore, stemming from the home seclusion faced during COVID-19 and consumers’ desire to pass time while staying connected to friends and family.…

USD 1,195
Country Report

Video Games in Canada

Sep 2022

Video games hugely benefitted from COVID-19 in 2020 and 2021, with healthy double-digit value growth that was more than three times the value growth registered in 2019. School closures and work-from-home arrangements led to a shift to entertainment…

USD 1,195
Country Report

Video Games in Mexico

Jun 2022

Following on from its strong performance during 2020, the rate of growth in retail constant value sales (2021 prices) of video games remained in double digits in 2021. COVID-19 significantly increased the number of gamers in the country. Based on…

USD 1,195
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