Toys and Games

Market research on the toys and games industry. Standardised and ...

Market research on the toys and games industry. Standardised and cross-comparable statistics including total market sizes, market share and brand share data, distribution and industry trends and category information.

 
Country Report

Video Games in South Africa

Oct 2023

Video games continued to see dynamic growth in current value terms in 2022 as consumers continued to seek entertainment options whilst spending time at home. The category also continued to benefit from the dynamic growth of next-generation consoles,…

USD 1,195
Country Report

Traditional Toys and Games in South Africa

Oct 2023

Traditional toys and games saw strong growth in current value terms in 2022. Sales were driven by an increase in footfall in traditional toys and games stores, the partial recovery of household incomes and the increased desire for entertainment at…

USD 1,195
Country Report

Toys and Games in South Africa

Oct 2023

Toys and games continued to see strong growth in current value terms in South Africa in 2022, backed by an uptick in economic activity and the easing of COVID-19 control measures. Both traditional toys and games and video games saw slightly stronger…

USD 2,450
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