Market research on the toys and games industry. Standardised and ...
Market research on the toys and games industry. Standardised and cross-comparable statistics including total market sizes, market share and brand share data, distribution and industry trends and category information.
Following double-digit retail current value growth through the review period, traditional toys and games in Romania recorded an even faster increase in 2022. Traditional toys and games continued to benefit from the high demand from consumers at the…
Poland’s ageing population and falling birth rates have impacted sales of traditional toys in 2022 with current value growth falling year on year. As the population ages, there has been a shift towards more technologically advanced toys and games for…
The toys and games industry sees positive growth, although with setbacks due to Coronavirus. In traditional toys, long-term opportunities lie in licensing and categories combining play, education and skill-building experience. Broader exposure to…