Market research on the toys and games industry. Standardised and ...
Market research on the toys and games industry. Standardised and cross-comparable statistics including total market sizes, market share and brand share data, distribution and industry trends and category information.
Video games was a major beneficiary of Coronavirus (COVID-19), with sales rebounding from 2019’s decline to see dynamic growth in 2020. Home seclusion, due to lockdowns and working/learning from home, drove video games demand in 2020, with…
Continued high inflation and a weak local currency negatively impacted video games in Turkey in 2023. Though current value sales increased, constant value sales fell significantly. Also, a notable trend in 2023 was the shift from mobile games to…
Video games in the UK returned to value growth in 2023, following a marginal decline the previous year. The category experienced a surge in growth during the pandemic as many local consumers turned to video games as a form of entertainment when they…
The market for video games in the Netherlands saw healthy growth in current value terms in 2023. Video gamers are, in general, not significantly influenced by inflation and therefore continued to support the category despite the difficult economic…
The Swiss video game industry is expanding and evolving, boosted by technological advancements, a growing gaming audience, and the introduction of next-generation consoles such as the PlayStation 5 and Xbox Series X/S. These consoles provide gamers…