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Company Profile
Asahi Group Holdings Ltd in Beer
44 pages, Aug 2017
US$570
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About This Report
New Report Guarantee
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!
Japan’s largest brewer, Asahi, has been focusing on geographic expansion for some time, as its domestic beer market grapples with on-going, maturity-driven decline. In 2016 Asahi acquired the majority of SABMiller’s European brands and operations, which considerably expanded its reach and provided access to new markets, particularly in Eastern Europe. This profile looks at the challenges and opportunities facing Asahi as it seeks to further enhance its global standing.
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Overview
Why buy this report?
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.
Download the full company profile: L'Oréal Company Profile - SWOT Analysis
Download the full company profile: Coca-Cola Company Profile - SWOT Analysis
Download the full company profile: Procter & Gamble Company Profile - SWOT Analysis
Euromonitor International's report on Asahi Group Holdings Ltd delivers a detailed strategic analysis of the company's business, examining its performance in the Beer market and the global economy.
Company and market share data provide a detailed look at the financial position of Asahi Group Holdings Ltd, while in-depth qualitative analysis will help you understand the brand strategy and growth prospects of Asahi Group Holdings Ltd.
This report examines:
- Company share by region and sector
- Brand portfolio
- New product developments
- Marketing and distribution strategies
A detailed SWOT analysis of Asahi Group Holdings Ltd provides strategic intelligence on:
- Strengths and weaknesses
- Category and country opportunities for growth
- Challenges and threats from current competition and future prospects
- Global and regional market positions
Research You Can Trust:
Euromonitor International's company profile reports are written by our Beer research team, a dedicated group of analysts that knows the industry inside and out.Buy this report to inform your planning, strategy, marketing, sales and competitor intelligence functions.
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Reports are delivered in pdf format and can be downloaded from your online account (called My Pages) immediately after purchase.Want to find out more about this report?
Request more informationTable of Contents
Scope of the Report
Scope
Strategic Evaluation
Key company facts
Financial performance over 2012-2016
SWOT: Asahi Group Holdings Ltd
Strategic challenges and objectives
Competitive Positioning
Dramatic growth for Asahi as a result of European purchases
Acquisitions drive share increases
Significant global consolidation in beer
Kirin: Major rival at home and abroad
Market Assessment
Considerably reduced reliance on Japan
Eastern Europe gains significance for Asahi
Targeting the shift upmarket
Market and Category Assessment
Focusing on growth areas in struggling home market
Lacking strength in key growth category in China
Potential for wider Asia-Pacific expansion
Newly established strength in Eastern Europe
Poland presents a bright spot for beer in troubled Eastern Europe
Gaining a foothold in Western Europe
Opportunities and obstacles in Vietnam
Strengthening craft beer offer in Australia
Craft beers offer capacity for growth in New Zealand
Clear potential in domestic RTD category
Strong new rival in domestic cider/perry
Opportunities for cider/perry expansion in Australasia
Boosted in spirits by Japanese whisky
Brand Strategy
Transformed global brand portfolio following latest acquisition
Asahi Super Dry facing challenge of premiumisation
Responding to craft trend
Operations
Production and partnerships
Recommendations
Strengthen focus on growth trends at home and abroad
Appendix: Industry Forecast Model
About Euromonitor International’s Industry Forecast Model
Soft drivers and the Industry Forecast Model
Growth decomposition explained
Significance and applications for growth decomposition
Key applications for Industry Forecast Models
Why buy this report?
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.
Want to find out more about this report?
Request more informationComplete Catalogue
Company Reports
- Anadolu Group in Beer | Oct 2013
- Anheuser-Busch InBev NV in Beer | Jul 2017
- Asahi Breweries Ltd in Beer | May 2012
- Asahi Group Holdings Ltd in Alcoholic Drinks | Nov 2013
- Carlsberg A/S in Beer | Nov 2017
- Cía Cervecerías Unidas SA in Alcoholic Drinks | Oct 2013
- Constellation Brands Inc in Alcoholic Drinks | Jan 2017
- Diageo Plc in Beer | Oct 2015
- Diageo Plcin Spirits | May 2016
- Grupo Modelo SA de CV in Beer | Apr 2012
- Heineken NV in Beer | Jul 2017
- Kirin Holdings Co Ltd in Beer | Nov 2015
- Molson Coors Brewing Co in Beer | Jul 2017
- SABMiller Plc in Beer | Jun 2015
- Suntory Holdings Ltd in Spirits | Jun 2017
Complete Catalogue
Company Reports
- Anadolu Group in Beer | Oct 2013
- Anheuser-Busch InBev NV in Beer | Jul 2017
- Asahi Breweries Ltd in Beer | May 2012
- Asahi Group Holdings Ltd in Alcoholic Drinks | Nov 2013
- Carlsberg A/S in Beer | Nov 2017
- Cía Cervecerías Unidas SA in Alcoholic Drinks | Oct 2013
- Constellation Brands Inc in Alcoholic Drinks | Jan 2017
- Diageo Plc in Beer | Oct 2015
- Diageo Plcin Spirits | May 2016
- Grupo Modelo SA de CV in Beer | Apr 2012
- Heineken NV in Beer | Jul 2017
- Kirin Holdings Co Ltd in Beer | Nov 2015
- Molson Coors Brewing Co in Beer | Jul 2017
- SABMiller Plc in Beer | Jun 2015
- Suntory Holdings Ltd in Spirits | Jun 2017