Gum

Market research on the snacks industry. Standardised and cross-co...

Market research on the snacks industry. Standardised and cross-comparable statistics including total market sizes, market share and brand performance, distribution and industry trends.​ Insight and data cover chocolate and sugar confectionery, gum, s...

Country Report

Gum in Austria

Nov 2023

After low demand during the pandemic years, gum sales were up in 2023, after experiencing a revival in 2022. The relaxation of COVID-19 restrictions and the reduced incidence of wearing masks pushed up demand for chewing gum in 2023. Gum is mainly…

USD 1,195
Country Report

Gum in Ireland

Jul 2023

Gum retail volume sales are stagnating in 2023 as the cost of living mitigates consumption slightly. Chewing gum is largely an impulse purchase, which make up two-thirds of gum purchases. Many consumers are therefore buying it on a whim rather than…

USD 1,195
Country Report

Gum in Switzerland

Jul 2023

Gum is posting a negative performance in 2023, with both retail volume and value sales falling, despite rising price points. A major challenge for gum sales is the increased use of self-scan checkouts. Due to gum being an impulse and on-the-go…

USD 1,195
Country Report

Gum in Portugal

Jul 2023

Gum is slowly recovering from the declines in sales seen during the era of the COVID-19 restrictions. Gum consumption dropped substantially from the start of the pandemic, hampered by a decline in on-the-go consumption, with many consumers eventually…

USD 1,195
Country Report

Gum in Germany

Jul 2023

While for many snacks, the pandemic period of home seclusion led to higher uptake in Germany, gum suffered from declining sales. Gum tends to be purchased spontaneously and, in addition to the taste and chewing experience, the product is also…

USD 1,195
Country Report

Gum in Turkey

Jul 2023

The outbreak of COVID-19 decreased the occasions of gum since consumers did not go to offices or schools, and consumers spent more time in the household. This reduced the use of gum as a breath-freshening product, leading to negative growth of gum.

USD 1,195
Country Report

Gum in Norway

Jul 2023

Gum sales are set to experience a moderate decline in retail volume in 2023. Much of this will be driven by the resumption of cross-border trade with Sweden. As the Swedish border opens up and domestic prices increase from a new, lower baseline due…

USD 1,195
Country Report

Gum in Sweden

Jul 2023

Gum sales, primarily driven by impulse purchases, faced a significant setback due to the COVID-19 pandemic. With consumers spending more time at home, the need for gum as a quick oral cleaning solution diminished. As a result, gum sales struggled to…

USD 1,195
Country Report

Gum in Greece

Jul 2023

Despite the potential impact of price increases across various snack categories, chewing gum in Greece has exhibited considerable resilience. The typically low price point of chewing gum has ensured that its products remains an accessible purchase…

USD 1,195
Country Report

Gum in Spain

Jun 2023

Gum has seen strong growth in both value and volume terms for the second consecutive year in 2023, although sales have still not reached pre-pandemic levels in volume terms. Gum sales depend to a large extent on distribution via impulse channels,…

USD 1,195
Passport Our solution covers your every research need, providing context around your business for a deeper market view. Learn More
;