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Baby food market research

Euromonitor has the world’s most comprehensive research on the baby food category within the packaged food industry.  We monitor and analyse industry trends around the world, including in-depth data on market share and market size – from the “big picture” qualitative analysis; down to specific category data. 

Euromonitor data and market analysis cultivates your organization’s awareness of the baby food market and the greater competitive environment, ensuring accurate and focused strategies for your business.

A resource for your entire organization, Euromonitor market research supports every level of business, assisting in strategic development, marketing, mergers and acquisitions, and brand management.

Our baby food market research answer questions such as:

  • What is the market size of baby food?
  • What are the major brands in baby food?
  • How are latest breastfeeding rates impacting retail performance?
  • Are government initiatives to promote breastfeeding constraining market performance?
  • What are market opportunities for higher priced functional, organic and ethically sourced baby food?

results

 

Company Profile

Fonterra Co-operative Group in Packaged Food

Fonterra is ranked in the top 21 among dairy players. However, this is due for the most part to its strong presence in Australasia. The company is looking to diversify, investing in a China-based dairy operation, and is considering a move into India....

May 2014 | US$525 | Add to cart | View details

Country Report

Baby Food in South Korea

Value sales of baby food is set to see small positive growth of 3% in current terms, to reach Won6 trillion in 2013; despite low birth rates and a preference for breast feeding in South Korea. Milk formula and in particular, standard milk formula ...

May 2014 | US$900 | Add to cart | View details

Company Profile

Yildiz Holdings AS in Packaged Food

Yildiz is the leader in Turkish packaged food. It made a significant move into the international scene with the purchase of the Godiva brand in 2008 which has since seen strong growth particularly in the US market where as a result Yildiz has become ...

Apr 2014 | US$525 | Add to cart | View details

Company Profile

Pepsico in Packaged Food

In 2013, although heavily dependent on snacks, PepsiCo posted strong financials, and again increased its returns to investors. Recent acquisitions/joint ventures, such as Tingyi, Müller Quaker Dairy and Wimm-Bill-Dann, helped Pepsi in promoting its ...

Apr 2014 | US$525 | Add to cart | View details

Company Profile

Royal Frieslandcampina NV in Packaged Food

FrieslandCampina generates most of its sales in the dairy category. The company has been expanding in emerging markets, most recently with the acquisition of Alaska Milk Corp in the Philippines. The company has also been targeting the milk formula ...

Apr 2014 | US$525 | Add to cart | View details

Country Report

Baby Food in Serbia

Very low birth rates continued to restrict the development of baby food in Serbia in 2013. This historical trend caused retail volume sales to decline in the two largest categories, dried and prepared baby food, while also significantly hampering ...

Apr 2014 | US$900 | Add to cart | View details

Country Report

Baby Food in Italy

Baby food in Italy is expected to generate sales of €860 million in 2013. However, in 2013 sales are expected to decline by 3% in current value terms due to the economic and financial crisis. This made Italian consumers reduce their spending on baby ...

Apr 2014 | US$900 | Add to cart | View details

Country Report

Baby Food in Iran

The number of potential consumers of baby food, which are babies between 0-36-months-old, has been growing over the review period, which has helped this category to grow at a rapid pace. While there were only 4,500,000 babies in this age group in ...

Apr 2014 | US$900 | Add to cart | View details

Country Report

Baby Food in Morocco

In 2013 baby food saw good current value growth. This was mainly due to increased urbanisation, growth in the number of working mothers, and the increased availability of baby food products. Growth in the category, however, was somewhat restricted by...

Apr 2014 | US$900 | Add to cart | View details

Country Report

Baby Food in Israel

In April 2013 the Ministry of Health held a tender for supplying milk formulas in governmental hospitals. In each hospital, two milk formulas were selected. By the end of the tender, Promedico Ltd with Similac won in hospitals corresponding to 78% of...

Apr 2014 | US$900 | Add to cart | View details
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    Who Drinks What

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