Market research on the staple foods industry. Standardised and cr...
Market research on the staple foods industry. Standardised and cross-comparable statistics including total market sizes, market and brand share data, distribution and industry trends. Insight and data cover baked goods, breakfast cereals, processed ...
Retail volume growth of breakfast cereals notably slowed in 2023 as inflationary pressures weighed down on consumers’ food budgets. Breakfast cereals, considered a less essential choice, saw consumers switching to other more affordable breakfast…
Breakfast cereals maintained dynamic retail volume and current value growth in India in 2023, rising from a small base. Retail per capita consumption of breakfast cereals remains low in India due to limited consumption occasions. Players in breakfast…
Overall breakfast cereals posted positive growth in terms of retail volume sales in 2023 at a similar rate to that recorded in 2022. The key consumer group for breakfast cereals in Indonesia consists of upper-income professionals who make up a…
Sales of breakfast cereals in Austria experienced a notable rebound in 2023 following the decline in retail volume sales observed in the previous year. Shifting consumer preferences, increased product innovation and evolving lifestyle trends all…
Breakfast cereals in Taiwan was negatively affected by the lifting of COVID-19 restrictions. This resulted in the return to working outside the home, travel and on-the-go consumption. Hence, the occasions for having breakfast at home in Taiwan were…
In 2023, demand for breakfast cereals in Brazil was impacted by higher input costs that were also observed in different consumer goods categories, especially due to wheat and corn prices, freight constraints and other inputs. The cost-of-living…
Amidst economic challenges, breakfast cereals, a traditional morning staple, is set to experience solid retail volume growth and stronger current value growth in 2023, driven by the popularity of such products as a convenient at-home meal option. The…
Children’s breakfast cereals remains the largest category in value terms in 2023 and it continues to benefit from the rising demand for convenience among busy urban professionals with children despite price increases. Manufacturers of children’s…
A majority of Moroccans have a longstanding breakfast tradition of consuming bread with spreads, olive oil, or cheese. Breakfast cereals remain an unpopular choice in the country due to their higher cost and less satisfying nature compared to…
Whilst the rising production and logistics costs of 2022 have eased, breakfast cereals prices continue their upward trajectory in 2023 as retailers seek to maintain high margins, with no government system to keep them in check. The category still…