Butter and Spreads

In 2023, overall retail volume sales of butter and spreads are projected to see positive growth, albeit driven by the performance of margarine and spreads. Conversely, there is expected to be a drop in retail volume sales of butter, as well as a…

In 2023 butter and spreads in the Netherlands is facing a rise in average unit prices, albeit at a moderated pace when compared to the previous year, 2022, with a notable deficit of milk fat in the global markets underpinning the price hikes for…

2023 saw more stability in the average unit price of butter after steep unit price increases during 2022, which was a particularly challenging year for category players as they battled with rising production and distribution costs at a time of high…

Following the pattern seen across dairy in Belgium, butter prices rose sharply in 2022, resulting in a sales decline in retail volume terms. Despite prices slowly stabilising in 2023, volume sales of butter have continued to decline, albeit at a…

Butter and spreads posted a slight decline in 2023, with health and wellness trends continuing to negatively impact the performance, with the strong competition from healthier variants like olive oil dampening sales. Swiss consumers are increasingly…

Butter and spreads in Norway continues to contract in terms of retail volume sales in 2023, with the decline driven in part by the societal return to pre-pandemic patterns and behaviour. As Norwegians embrace outdoor activities anew and reduce their…

As Swedes spent more time outside homes and ate out more, the elevated need for butter and spreads, as witnessed during the pandemic, was normalised. Nonetheless, while the demand declined, the unit prices increased due to inflation and growing…

Butter and spreads continues to face substantial challenges in 2023 as the supply chain remains unstable, milk prices fluctuate, and labour remains an issue. Indeed, as feed and fertiliser prices that plateaued in September 2022 remain extremely…

Butter and spreads witnessed among the highest unit price growth in dairy in 2022 resulting in the category seeing double-digit growth in current value terms. However, sales plummeted in retail volume terms in 2022, even more significantly than in…

Retail volume sales of butter and spreads remained static in 2023. Demand for such products experienced an upturn during the pandemic, when people spent more time cooking and baking at home. Butter and spreads are particularly likely to be used at…