Butter and Spreads

Value sales of butter and spreads recorded double-digit growth in 2023, with demand rising steadily. Traditionally in India, butter and ghee has been prepared at home from milk as it is considered more budget-friendly. Butter and ghee are extensively…

In June 2022 Ukrainian dairy manufacturers were granted duty-free exports to the EU for one year. This was extended for one more year in 2023 as part of ongoing efforts to support Ukraine’s economy while it continues to cope with the impact of…

Volume growth is expected to be muted for butter in 2023. With inflation still high, though easing, consumers are expected to be price sensitive and as a result opt for more affordable margarine and spreads rather than butter. The situation is…

During much of 2020 and 2021 consumers found themselves confined to their homes due to the government’s measures to stem the tide of the Coronavirus (COVID-19) pandemic. This encouraged them to take up cooking and baking as a hobby. This trend had a…

During the Coronavirus (COVID-19) pandemic, consumers found or rediscovered a passion for cooking/baking and the demand for quality, but also traditional, butter increased. Thus, COVID-19 in Italy saw demand increase strongly as consumers stocked up…

Despite the recovery of pre-pandemic lifestyles, with Croatians returning to office workplaces and spending less time at home, margarine sales continue to decrease. In recent years, margarine has been labelled as a less healthy option than butter,…

As Swedes spent more time outside homes and ate out more, the elevated need for butter and spreads, as witnessed during the pandemic, was normalised. Nonetheless, while the demand declined, the unit prices increased due to inflation and growing…

In 2023, the Polish dairy industry experienced increasing production costs leading to extremely high retail prices for butter. This prompted producers to explore various strategies to prevent further price hikes, maintaining consumer affordability.…

Butter and spreads is expected to register moderate current value growth, but constant value sales are expected to fall as persistent inflation cuts into profitability. In addition, with persistent inflation, consumers are expected to trade down –…

Due to the increase in price points, general inflation, and consumers' lower disposable incomes, the demand for butter has decreased. Consumers have looked to make butter last longer, to purchase cheaper varieties or simply remove the product from…