Toys and Games

Market research on the toys and games industry. Standardised and ...

Market research on the toys and games industry. Standardised and cross-comparable statistics including total market sizes, market share and brand share data, distribution and industry trends and category information.

 
Country Report

Toys and Games in Ukraine

May 2024

In 2023, toys and games in Ukraine witnessed a significant increase in value, with video games hardware emerging as the primary driving force behind this growth. Several factors contributed to this notable upswing. Firstly, there was a discernible…

USD 2,450
Country Report

Toys and Games in Romania

May 2024

Toys and games in Romania experienced dynamic current value growth in 2023, with double-digit increases seen for both traditional toys and games, and video games. Growth was due to improving living standards and changing consumer lifestyles, as well…

USD 2,450
Country Report

Toys and Games in Thailand

May 2024

Toys and games in Thailand experienced a slowdown in retail value growth in 2023, amid factors like a gradually slowing birth rate and falling 0-14-year-old population and economic pressures in an inflationary climate. Video games continued to…

USD 2,450
Country Report

Toys and Games in Italy

May 2024

Toys and games in Italy proved to be a robust industry in 2023, despite the declining value sales of some traditional toy and game products. With the rate of inflation falling slightly, consumer spending showed some improvement for affordable…

USD 2,450
Country Report

Toys and Games in Germany

Jul 2023

In Germany, while traditional toys and games continued to decline in 2022, video games enjoyed positive growth as more technology is integrated in toys to keep up with digital trends. Furthermore, Germany took longer to remove pandemic restrictions…

USD 2,450
Country Report

Toys and Games in Australia

May 2024

Traditional toys and games and video games in Australia recorded contrasting performances in 2023. Traditional toys and games suffered a significant blow due to soaring inflation and interest rates, sparking concerns about the rising cost of living.…

USD 2,450
Country Report

Toys and Games in Canada

May 2024

Traditional toys and games in Canada faced a challenging landscape in 2023, marked by declines across most categories as consumers tightened their belts amidst rising living costs. However, amidst the downturn, certain categories showed resilience.…

USD 2,450
Country Report

Toys and Games in Poland

May 2024

Toys and games in Poland maintained robust sales in 2023, in part driven by the significant growth of online games and subscriptions. This surge is largely due to the increasing shift towards digital platforms in general, as consumers engage with…

USD 2,450
Country Report

Toys and Games in Argentina

May 2024

Argentina toys and games continued to be impacted by the economy facing severe difficulties in 2023, with the country’s inflation rate being one of the highest in the world and continuing to climb and reaching three digit figures. As such, though…

USD 2,450
Country Report

Toys and Games in Singapore

May 2024

Toys and games in Singapore saw solid current value growth in 2023, with increases for both traditional toys and games and video games. Toys and games has a dynamic landscape, being shaped by evolving consumer preferences, technological advances, and…

USD 2,450
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