Air Treatment Products

Market research on the consumer appliances industry. Standardised...

Market research on the consumer appliances industry. Standardised and cross-comparable total market sizes, market share and share data, distribution and industry trends and category level information.

Country Report

Air Treatment Products in India

Feb 2024

In 2022, retail volume sales of air treatment products in India, especially cooling products such as air conditioners and air coolers, recorded double-digit growth, due to factors such as pent-up demand, harsh summer conditions and greater consumer…

USD 1,195
Country Report

Air Treatment Products in Taiwan

Jan 2024

Following the lifting of COVID-19 restrictions in 2022, consumers spent more money on travel and experiences, shifting budgets away from consumer appliances. In addition, the weaker performance of the local real estate market saw air treatment…

USD 1,195
Country Report

Air Treatment Products in Turkey

Jan 2024

The hot summer of 2023 has helped to boost sales in air treatment products through the year, heralding a notable recovery compared to the slight slump seen in 2022. Although the summer arrived quite late, with mild weather up until around the end of…

USD 1,195
Country Report

Air Treatment Products in Austria

Jan 2024

Air treatment products recorded a decline in retail volume in 2023, driven by a strong decline in air purifiers and coolers. However, sales were positive for air conditioners, including portable room air conditioners and split air conditioners, with…

USD 1,195
Country Report

Air Treatment Products in Malaysia

Jan 2024

In Malaysia, the perception of air purifiers is transitioning from a luxury to a necessity, despite their higher-than-average unit prices. 2023 saw volume sales continue to rise, thanks to a pandemic-induced heightened awareness about the importance…

USD 1,195
Country Report

Air Treatment Products in Portugal

Jan 2024

Several hot waves and intense periods of rain in the winter months benefited category growth in 2023, with air conditioner and cooling fans seeing a positive performance. By contrast, air purifiers have maintained a negative performance in volume…

USD 1,195
Country Report

Air Treatment Products in Vietnam

Jan 2024

The super-hot summer seasons are driving growth and penetration for air conditioners in Vietnam, further supported by the wide range of products which are available at affordable prices, as well as those on buy now pay later (BNPL) payment schedules…

USD 1,195
Country Report

Air Treatment Products in the Philippines

Jan 2024

All categories of air treatment products continued to see strong retail volume growth during 2023. Indeed, at the end of the review period, all categories, except air purifiers, are projected to register faster retail volume growth, compared with…

USD 1,195
Country Report

Air Treatment Products in Romania

Jan 2024

Air treatment products is the winner in 2023, showing the strongest retail volume growth across the consumer appliances categories. This growth is being stimulated by a rising number of heatwaves in the country and increasingly crowded (and hot)…

USD 1,195
Country Report

Air Treatment Products in Poland

Jan 2024

With Poland witnessing rising average temperatures, air conditioning devices are becoming more popular. Recent years have seen temperatures reach very high levels, with at least one heat wave sweeping for the country every summer, causing discomfort…

USD 1,195
Country Report

Air Treatment Products in Nigeria

Jan 2024

In 2023, air treatment products faced a decline in volume due to adverse economic conditions. High inflation, propelled by currency devaluation and fuel price hikes, significantly restrained consumer spending. Despite the essential nature of these…

USD 1,195
Country Report

Air Treatment Products in Morocco

Jan 2024

In 2023, air treatments products is set to record stable growth in retail volume terms, although the rate of growth has slowed year on year. The prevailing economic uncertainty and high cost of living is impacting demand. Air treatment products are…

USD 1,195
Country Report

Air Treatment Products in Canada

Jan 2024

In 2023, Canada experienced a surge in the demand for air purifiers driven by widespread wildfires across provinces like Quebec, Ontario, and Nova Scotia. The federal government issued multiple alerts concerning the health hazards of air pollution…

USD 1,195
Country Report

Air Treatment Products in Hungary

Dec 2023

In 2023, retail volume sales of air treatment products fell in Hungary, recording a decline. The country's most popular air conditioner type, split air conditioners, saw significant double-digit growth in 2022, with sales bolstered by the support of…

USD 1,195
Country Report

Air Treatment Products in the Czech Republic

Dec 2023

The growth of air treatment products slowed down significantly in 2023, notably due to reduced sales of air purifiers. These were top sellers during the outbreak of COVID-19, benefiting from a heightened interest in health and hygiene. As such, in…

USD 1,195
Country Report

Air Treatment Products in Thailand

Dec 2023

The impact of climate change and rising temperatures in Thailand has had a significant impact on the demand for air conditioners in the country. As temperatures rise during the hot and humid months, the need for effective cooling solutions has become…

USD 1,195
Country Report

Air Treatment Products in Saudi Arabia

Dec 2023

Air conditioners in Saudi Arabia have historically benefitted the most in the central region of the country, which is home to some of the biggest and most populous cities, including the capital, Riyadh. The hot weather in the country is also…

USD 1,195
Country Report

Air Treatment Products in Mexico

Dec 2023

Towards the end of the review period the supply air treatment products in Mexico was impacted by a lack of semiconductors, which had a particularly big impact on split air conditioners. In the wake of these shortages that challenged supply chains…

USD 1,195
Country Report

Air Treatment Products in Greece

Dec 2023

In 2022, the government scheme 'Recycle, Replace Appliances' was launched, offering subsidies if consumers replaced old split air conditioners and upgraded to more energy-efficient ones. This contributed to huge growth in sales of split air…

USD 1,195
Country Report

Air Treatment Products in Egypt

Dec 2023

Air purifiers have continued to see volume sales decline since 2022. Currency devaluations and foreign currency shortages have affected the prices of all imported goods, together with the further rise of inflation. Indeed, the average unit price of…

USD 1,195
Country Report

Air Treatment Products in Denmark

Dec 2023

Retail volume sales of air treatment products are normalising following the fluctuations of recent years, when the COVID-19 pandemic boosted demand. In the post-pandemic era, there has been less immediate need for air treatment products. Household…

USD 1,195
Country Report

Air Treatment Products in Colombia

Dec 2023

Air treatment products in Colombia witnesses robust double-digit growth, primarily attributed to the soaring demand for cooling fans. This surge is driven by hotter weather conditions in 2023 due to the El Niño phenomenon, prompting consumers to seek…

USD 1,195
Country Report

Air Treatment Products in Indonesia

Dec 2023

Cooling appliances continued to dominate sales of air treatment products in Indonesia in 2023. Given Indonesia's tropical climate, with consistently high temperatures, such products are considered a necessity in the majority of households. Within…

USD 1,195
Country Report

Air Treatment Products in Spain

Dec 2023

Portable air conditioners reported important growth both in retail volume and current value terms in 2023. These products do not require installation and can be used immediately after being bought. During 2023 the soaring demand for air conditioners…

USD 1,195
Country Report

Air Treatment Products in Israel

Dec 2023

As the weather is getting warmer in Israel, consumers are forced to replace their air conditioners more often. As a result, demand for air conditioners and cooling fans remains constant. Furthermore, many consumers replace their air conditioners…

USD 1,195
Country Report

Air Treatment Products in Chile

Dec 2023

Following a strong uptake for air treatment products during the first two years of the pandemic as Chileans spent considerable time at home, retail volume sales started to marginally fall in 2022, with even stronger declines in 2023. This performance…

USD 1,195
Country Report

Air Treatment Products in Argentina

Dec 2023

Sales of split air conditioners in Argentina witness a peak during summer, yet the decision to purchase such appliances is seldom impulsive. Consumers typically accumulate savings or opt for credit options to finance these relatively costly…

USD 1,195
Country Report

Air Treatment Products in Sweden

Dec 2023

Air treatment products stood out in the Swedish consumer appliances market in 2023 as the category registered a rise in volume sales despite a challenging economic climate, characterised by an increasing cost of living from higher interest rates and…

USD 1,195
Country Report

Air Treatment Products in Norway

Dec 2023

Increases in retail price levels were seen in 2022; the results of higher input cost, with spikes in prices for raw materials, logistical challenges and rising labour costs. However, while costs remained high in 2023, retail price increases were…

USD 1,195
Country Report

Air Treatment Products in Hong Kong, China

Dec 2023

Air treatment products is set to continue to see a growth trend in volume terms in 2023, as a large number of household and residential projects have been restarted since the pandemic restrictions have been removed. Air conditioners in particular is…

USD 1,195
Country Report

Air Treatment Products in Germany

Dec 2023

Burgeoning demand for comprehensive air treatment solutions was being seen in Germany in 2023. As awareness about airborne diseases grew, so did the importance of maintaining pristine indoor air quality. With many Germans adopting flexible work…

USD 1,195
Country Report

Air Treatment Products in France

Dec 2023

In 2023, another hot summer again benefited sales of cooling fans, although not to the same extent as in the previous year due the to the category’s higher level of penetration. Cooling fans saw value sales grow more slowly than volumes in 2023…

USD 1,195
Country Report

Air Treatment Products in the United Arab Emirates

Dec 2023

Demand for air treatment products in the United Arab Emirates, in particular air conditioners, continues to grow strongly in 2023, driven by several factors. The region's hot weather is a significant catalyst, prompting a higher demand for cooling…

USD 1,195
Country Report

Air Treatment Products in Italy

Dec 2023

Demand for air treatment products remained high in 2023, continuing the pattern seen in the previous two years. In summer 2023, demand peaked due to heatwaves and above average temperatures. Meanwhile in the spring and fall some regions in the…

USD 1,195
Country Report

Air Treatment Products in South Korea

Dec 2023

Air treatment products in South Korea is exhibiting a mixed performance. Cooling appliances are mostly experiencing positive demand due to global warming and exceedingly hot summers in the country, whereas air purifiers and humidifiers are…

USD 1,195
Country Report

Air Treatment Products in the Netherlands

Dec 2023

Air treatment continued to grow in 2023, as a comfortable home remained a priority for most consumers. As Dutch summers become unpredictably hot, consumers are interested in long-term solutions which are also sustainable in terms of energy use. As a…

USD 1,195
Country Report

Air Treatment Products in Japan

Dec 2023

Air treatment products saw a notable impact from COVID-19. As the pandemic spread, it was soon known to the public that the disease was spread through the air, via small particles. The term aerosol infection spread through the mass media just like…

USD 1,195
Country Report

Air Treatment Products in South Africa

Dec 2023

Since the pandemic, general dynamics in consumers’ lifestyles have dramatically changed in South Africa. Ongoing remote/hybrid working models for employees mean that many of them continue to spend greater time at home than they would have compared to…

USD 1,195
Country Report

Air Treatment Products in Brazil

Dec 2023

In Brazil, the retail volume declines experienced by air treatment products since 2020 are starting to ease, with some formats recording positive growth in 2023. However, there is still declining demand for window air conditioners, dehumidifiers and…

USD 1,195
Country Report

Air Treatment Products in Singapore

Nov 2023

While overall retail volume growth of air treatment products has slowed in 2023 compared to 2022, growth rates remain significantly higher than pre-pandemic levels for the second consecutive year since all COVID-19 restrictions were removed. Even…

USD 1,195
Country Report

Air Treatment Products in the United Kingdom

Nov 2023

Although seeing a notable slowdown, air treatment products is expected to maintain growth in retail volume terms in 2023. This is the only small appliances category that is anticipated to experience growth in 2023. There has not been universal growth…

USD 1,195
Country Report

Air Treatment Products in China

Nov 2023

Fuelled by a significant rise in volume sales of split air conditioners, air treatment products in China is set to return to growth in 2023, after seeing a single-digit decline the year before. However, air purifiers is set to maintain a significant…

USD 1,195
Country Report

Air Treatment Products in Australia

Nov 2023

In 2022, air treatment products had a successful year, despite a decline in demand for window air conditioners, and only low volume growth for other cooling products. This was attributed to the impact of the La Niña weather pattern on the east coast…

USD 1,195
Country Report

Air Treatment Products in the US

Nov 2023

Air treatment products saw a slight decline in 2022, after strong volume and current value growth in 2020 and 2021. However, the category is expected to be one of the few to see both current value and volume growth in 2023, due to very high…

USD 1,195
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