Breakfast Cereals

Market research on the staple foods industry. Standardised and cr...

Market research on the staple foods industry. Standardised and cross-comparable statistics including total market sizes, market and brand share data, distribution and industry trends.​ Insight and data cover baked goods, breakfast cereals, processed ...

Country Report

Breakfast Cereals in Austria

May 2024

Sales of breakfast cereals in Austria experienced a notable rebound in 2023 following the decline in retail volume sales observed in the previous year. Shifting consumer preferences, increased product innovation and evolving lifestyle trends all…

USD 1,195
Country Report

Breakfast Cereals in India

Mar 2024

Breakfast cereals maintained dynamic retail volume and current value growth in India in 2023, rising from a small base. Retail per capita consumption of breakfast cereals remains low in India due to limited consumption occasions. Players in breakfast…

USD 1,195
Country Report

Breakfast Cereals in Hong Kong, China

Mar 2024

Breakfast cereals is set to see growth in retail current value terms in Hong Kong in 2023, although retail volume sales are anticipated to remain fairly static. The resumption of office working has been leading to a shift in consumer demand from hot…

USD 1,195
Country Report

Breakfast Cereals in Taiwan

Feb 2024

Breakfast cereals in Taiwan was negatively affected by the lifting of COVID-19 restrictions. This resulted in the return to working outside the home, travel and on-the-go consumption. Hence, the occasions for having breakfast at home in Taiwan were…

USD 1,195
Country Report

Breakfast Cereals in Indonesia

Feb 2024

Overall breakfast cereals posted positive growth in terms of retail volume sales in 2023 at a similar rate to that recorded in 2022. The key consumer group for breakfast cereals in Indonesia consists of upper-income professionals who make up a…

USD 1,195
Country Report

Breakfast Cereals in Singapore

Jan 2024

Retail volume growth of breakfast cereals notably slowed in 2023 as inflationary pressures weighed down on consumers’ food budgets. Breakfast cereals, considered a less essential choice, saw consumers switching to other more affordable breakfast…

USD 1,195
Global Company Profile

General Mills Inc in Staple Foods

Jan 2024

Despite fluctuations in share size, General Mills Inc. remained 10th in global staple foods sales. As fears of global recessions continue, staples’ growth in actuals will be cushioned by US breakfast cereals. However, slowdowns in the maturing market…

USD 570
Country Report

Breakfast Cereals in Brazil

Jan 2024

In 2023, demand for breakfast cereals in Brazil was impacted by higher input costs that were also observed in different consumer goods categories, especially due to wheat and corn prices, freight constraints and other inputs. The cost-of-living…

USD 1,195
Country Report

Breakfast Cereals in Australia

Dec 2023

Amidst economic challenges, breakfast cereals, a traditional morning staple, is set to experience solid retail volume growth and stronger current value growth in 2023, driven by the popularity of such products as a convenient at-home meal option. The…

USD 1,195
Country Report

Breakfast Cereals in Thailand

Dec 2023

Breakfast cereals maintain demand due to convenience as a nutritious breakfast meal. In this sense, products such as RTE cereals and muesli and granola are proving a success, thanks to the ongoing health and wellness trends. Players in RTE cereals…

USD 1,195
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