Market research on the staple foods industry. Standardised and cr...
Market research on the staple foods industry. Standardised and cross-comparable statistics including total market sizes, market and brand share data, distribution and industry trends. Insight and data cover baked goods, breakfast cereals, processed ...
During 2022, all breakfast cereals categories benefited from new products being launched. Consumers have become much more sensitive to the health and wellness trend since the onset of the COVID-19 pandemic and the return to pre-pandemic daily…
Nissin’s main area of business in staple foods continues to be noodles, in which it is the number two player globally, and the leader in instant noodle cups. However, it is also a top three player in breakfast cereals in its domestic market of Japan.…
Many consumers in South Africa are price sensitive, but within the context of the review period, they are more cash-strapped than ever before. There are numerous compounding factors reducing the spending power of local consumers, including elevated…
The ongoing challenging economic environment is impacting household budgets, with rising inflation, a significant increase in average unit prices and the local currency devaluation impacting consumer purchasing decisions. Increased caution around…
In 2022, breakfast cereals in Argentina suffered stagnant sales in volume terms, and in 2023 the category is seeing a marginal decline. This dip is down to the repercussions of the labelling law introduced towards the end of 2021, which has altered…
In 2023, Belgian breakfast habits have undergone a notable shift with a pronounced inclination towards home consumption amidst the ongoing strain on disposable incomes. As such, breakfast cereals is seeing a rise in demand, recording positive volume…
Breakfast cereals continues to witness a contraction in its growth. A negative perception surrounding breakfast cereals, largely due to concerns about their sugar content, is leading consumers to seek out healthier breakfast alternatives. This shift…
Inflation and reduced at-home consumption occasions are influencing retail volume sales of breakfast cereals in Chile, shaping the category’s dynamics in profound ways. Inflation is severely impacting the production costs of breakfast cereals.…
In 2023, retail current value sales of breakfast cereals are expected to return to growth after decline in 2022. However, value growth is set to be negligible, and retail volume sales are set to see a slight decline, partly due to the return to…
Sales of breakfast cereals have remained relatively steady over the last couple of years of the review period in retail volume terms. Breakfast cereals has, however, seen stronger growth in current value terms in 2023 with prices continuing to rise…