Consumer Appliances

Large cooking appliances face the same challenges as other major appliances (with the exception of dishwashers), leading to a slump in volume sales. Such big-ticket purchases are regarded as notable investments during a time of economic uncertainty,…

Although the mortgage market began stabilising in March 2023, the drop in new mortgages during 2021 and 2022 led to a slowdown in the real estate market. This impacted built-in kitchen sales, challenging appliance manufacturers while leading to a…

Growth in major appliances went into reverse in Eastern Europe in 2020 due to the impact of Coronavirus (COVID-19) and the measures taken to try and control its spread. In addition, consumers were increasingly looking for cheaper or economy products…

Microwaves gained positive retail volume sales in 2023, driven by several factors. Firstly, these appliances were offered at significantly lower prices when compared to other major appliances, not impacted as significantly by price hikes during the…

Microwaves is enjoying steady volume growth as household penetration steadily rises. The category received a boost in 2022 following the surge of migrants from Ukraine. This was due to the huge numbers of people crossing the border into eastern…