Consumer Appliances

Following a spike in sales during the outbreak of COVID-19, demand for robotic vacuum cleaners has lowered in 2023. The war in Ukraine and rising energy prices only accelerated this decline, with the product suffering from not being viewed as a…

Vacuum cleaners continue to benefit from consumers’ higher standards of health and hygiene, as enhanced by the era of the pandemic. As such, keeping a clean home has become a high priority, supporting both volume and value sales of vacuum cleaners.…

Vacuum cleaners witnessed a recovery in 2023, as inflationary conditions eased slightly. Despite the essential status that vacuum cleaners have in virtually all Polish homes, the high inflation that swept across Europe during 2022 put pressure on…

Cylinder vacuum cleaners remained the largest category among vacuum cleaners in 2023. Most consumers in the country own a powerful cylinder vacuum cleaner at home, with many using them sparingly when wanting to do a complete and thorough cleaning of…

Technological advances in 2024 will continue to reshape consumer behaviour. This annual report explores the top five digital shopper trends that will redefine commerce the most in the year ahead. Some of the trends included in this report’s edition…

Now in its seventh edition, this report explores the top digital shopper trends that will redefine commerce the most in the year ahead. Some of the trends included in this edition touch on topics such as second-hand shopping, community group buying,…

The COVID-19 pandemic has brought about significant changes in business models and consumer behaviour, as well as altering the ways and the geography many of us live, work, study and play. Understanding what changes will stick after the pandemic…

Industry stakeholders are increasingly debating between sustainability and technology leadership strategies in the appliances market. As margins continue to shrink, leadership in either category is critical to maintain continued competitiveness. In…

Retail volume and value sales of small cooking appliances declined in 2023. As in other categories of consumer appliances, the COVID-19 pandemic drove forward purchases of small cooking appliances impacted by periods of home seclusion. Moving into…

Small cooking appliances are benefitting from the factors which are also stimulating sales in food preparation appliances. Consumers are placing a key focus on healthy diets and lifestyles, thus seek kitchen appliances which help them in this area.…

In general terms, small cooking appliances are seeing steady growth trend in retail volume terms, with demand underpinned by the elevated interest in cooking a home that has been seen among the population of Poland since the onset of the COVID-19…

Retail volume sales declined in 2023 due to the rising cost of living and inflation, with many consumers cutting down on purchases of products they felt were unessential, such as small cooking appliances. As such, instead of purchasing new small…

Freestanding is the most popular format within refrigeration appliances, with 92% of overall volume in 2023. Built-in refrigeration appliances did not experience the same boom as freestanding refrigeration appliances did during COVID-19, as these…

Refrigeration appliances remains in a volume slump in 2023, following the boost to sales seen in the earlier review period, supported by the cocooning and home-renovation trends seen during the era of the pandemic. For example, freezers were popular…

Retail volume sales of refrigeration appliances witnessed further decline in 2023 as consumers grappled with higher costs of living. The purchase of new appliances has been weakened by the slowdown in the housing market, as fewer people moved homes.…

There was a slight decline in retail volume sales noted in refrigeration appliances in 2023, with sales of freezers falling. These products significantly consume energy, and with the substantial price increase seen in 2023, most consumers were not…

Body shavers witnessed a further retail volume decline in 2023, as these products were fast-selling during the outbreak of COVID-19, in line with heightened time spent in the household. As such, body shavers saw a decline compared to the previous…

Personal care appliances see another year of growth in 2023, following the reopening of society after the previous pandemic restrictions. This led to people returning to workplaces and re-embracing their social lives, thus paying more attention to…

Personal care appliances witnessed steady retail volume growth in 2023, although demand has weakened slightly year-on-year, due to the high cost of living. The demand for personal care appliances stems from the growing emphasis on self-care and…

Hair care appliances held most of the retail volume share among personal care appliances in 2023, with these products attracting more consumers and recording growth. Significant price increases were seen in beauty salons and for consumers. This led…