Home and Garden

After sales of drugs dropped substantially at the peak of the COVID-19 pandemic during 2020, the category has registered a very strong rebound in sales, with the very strong sales performance recorded in the category during 2021 continuing into 2022,…

Thailand witnessed an increase in consumer confidence in 2022, which was attributed to the reopening of the country to inbound tourism and an increase in international trade. However, there was a surge in the inflation rate due to soaring energy…

The home and garden market witnessed faster growth in 2022 compared to the previous year, underpinned by the immense consumer appetite among Malaysians to furnish their homes and create aesthetically pleasing environments, especially during the…

2022 saw a significant slowdown in value growth across home and garden in Indonesia as demand faltered somewhat after very strong growth was recorded across most categories in 2021 due to demand picking up substantially as the impact of the COVID-19…

Gardening was the most dynamic area of home and garden in 2022 with most categories seeing double-digit growth in current value terms. During the pandemic a growing number of consumers started to show an interest in gardening as restrictions meant…

Retail sales of gardening were much higher in 2022 compared to pre-pandemic levels, driven by the increased interest among Malaysians to improve the liveability of their homes and interact with nature amidst hectic urban lifestyles. However, growth…

The 'grow your own food' culture grew significantly in popularity in Indonesia during the peak years of the COVID-19 pandemic as huge numbers of local people sought new ways to become more self-sufficient and reduce their reliance on the commercial…

Due to the COVID-19 pandemic, many people were compelled to stay at home for extended periods, which led to an increase in the habit of cooking at home among consumers. Even in 2021 and 2022, a significant number of consumers continued to prepare…

Increased time spent at home during the pandemic, and the consequent boost in interest in home cooking, resulted in higher demand for homewares in current value terms and in value terms at constant 2022 prices in 2022 compared with pre-pandemic…

Sales of homewares fell in both current value terms and in value terms at constant 2022 prices in 2022. Nevertheless, sales remained higher by both measures than before the pandemic, due to the growing “nesting” phenomenon during and to some extent…