Market research on the home and garden industry. Standardised and...
Market research on the home and garden industry. Standardised and cross-comparable total market sizes, market and brand share data, distribution and trends.
The coronavirus (COVID-19) pandemic has triggered the most severe global recession since World War II. In Q4 2020, the end of the pandemic started as countries began administering effective vaccines among the population; however, vaccine distribution…
The briefing introduces the Cities Households Necessities Spending Index. The index ranks 1,075 cities by household expenditure on non-discretionary items, namely food, housing, and clothing and footwear. This analysis focuses on 160 major cities.…
Current value sales of gardening in Sweden experienced a marginal decline in 2022, following a boom in demand during the pandemic, when there was a keen interest in taking up gardening as a relaxing activity. This resulted in a significant…
In 2022, value sales of home and garden in Sweden experienced a marginal decline following the pandemic boom, although they remained higher than 2019 levels. As restrictions in Sweden gradually eased in 2022, many local consumers started to spend…
In 2022’s economic climate, which was fuelled by the cost-of-living crisis and the rise in prices for commodities, including energy, Swedish consumers increasingly searched for options that helped reduce costs. This compounded the declines already…
In 2022, pandemic-related restrictions in Sweden started to ease, which allowed for the greater resumption of renovation projects without interruptions. This positively impacted sales growth of home improvement during the year. This contributed…
As local consumers started to spend greater time outside of the home in 2022 as pandemic-related restrictions gradually eased, they were also eating and cooking less frequently for themselves. This was the primary cause for the marginal decline in…