Home Improvement

Market research on the home and garden industry. Standardised and...

Market research on the home and garden industry. Standardised and cross-comparable total market sizes, market and brand share data, distribution and trends.

Strategy Briefing

Home Improvement in Western Europe

Jul 2021

Western European home improvement sales saw a clear spike in 2020. Coronavirus (COVID-19), and the measures taken to control its spread, contributed positively to sales in many countries in the region, given consumers were spending more time at home…

USD 1,325
Global Company Profile

The Stanley Black & Decker Inc in Home and Garden

Sep 2022

Stanley Black & Decker Inc, the global leader in power tools and garden equipment, is promoting electrification via cordless technology upgrades across the portfolio. M&A part fueled the company's rapid growth. The company has conducted seven such…

USD 570
Country Report

Home Improvement in the Netherlands

May 2023

The Netherlands is a country that is generally cold throughout the year. Hence, many Dutch homes have underfloor heating systems, which require specific types of flooring to function effectively. Floor tiles, including marble, granite, and quartzite,…

USD 1,195
Country Report

Home Improvement in India

May 2023

Within home improvement, home paint witnessed growth in current value terms in India during the pandemic and into 2022. As COVID-19 led people to spend more time at home, they began to notice the need for home repairs and renovation. This resulted in…

USD 1,195
Country Report

Home Improvement in Turkey

May 2023

Inflation and price pressures boosted current value sales for home improvement in 2022. However, price rises and the cost-of-living crisis in the country reduced room in consumers’ budgets to undertake home improvement projects. As such, demand in…

USD 1,195
Country Report

Home Improvement in Romania

May 2023

While home furnishing registered current value growth, constant value sales fell. Double-digit inflation, caused by the energy crisis stemming from the war in Ukraine, dampened constant value sales. In the context of high inflation, more Romanians…

USD 1,195
Country Report

Home Improvement in Switzerland

May 2023

The home improvement category witnessed an increase in demand in 2022 in the Swiss home and garden market compared to pre-pandemic levels. With people spending more time at home due to the pandemic, there was renewed interest in home improvement…

USD 1,195
Country Report

Home Improvement in Taiwan

May 2023

Home improvement was characterised by a growing demand for more sustainable, low-maintenance options in 2023. Of particular note was the ongoing decline in sales of carpets (in constant value terms), thanks to a growing consumer awareness of the…

USD 1,195
Country Report

Home Improvement in Japan

May 2023

In 2022, home improvement saw a second year of decline in both current value terms and in value terms at constant 2022 prices. Nevertheless, sales remained higher by both measures compared with the pre-pandemic period in 2019, owing to the increased…

USD 1,195
Country Report

Home Improvement in South Korea

May 2023

Home improvement in South Korea saw marginal current value growth in 2022 compared with the previous year, despite falling value sales at constant 2022 prices. Nevertheless, sales remained higher than the pre-pandemic (2019) level by both measures.…

USD 1,195
Country Report

Home Improvement in the Philippines

May 2023

Although wallpaper continued to record positive growth in 2022, growth at constant 2022 prices slowed compared to a year earlier and sales were still below pre-pandemic levels, given the size of the decline seen in 2020. The inflation rates in the…

USD 1,195
Country Report

Home Improvement in Italy

May 2023

Italy was hit hard by the pandemic, and the country experienced one of the longest and strictest lockdowns in Europe. This meant that many people spent extended periods of time at home, which created a strong desire to improve and personalise living…

USD 1,195
Country Report

Home Improvement in Malaysia

May 2023

Given interest rate hikes and inflationary pressures, Malaysians became increasingly cost-conscious in 2022. Nevertheless, the increased appetite among Malaysians to renovate their homes was still prevalent, often spiking during festivities, as…

USD 1,195
Country Report

Home Improvement in Poland

May 2023

Compared to pre-pandemic levels, the demand (in constant 2022 prices) for bathroom and sanitaryware declined in 2022. This can be attributed to various reasons, including rising inflation and economic downturn. As a consequence, consumers became more…

USD 1,195
Country Report

Home Improvement in Brazil

Apr 2024

Home improvement in Brazil faced challenges in 2023 due to several factors. Although the price of construction materials stabilised, high household debt and lingering interest rates posed a challenge. Both floor tiles and wall tiles remained…

USD 1,195
Country Report

Home Improvement in the United Arab Emirates

May 2024

In the United Arab Emirates, residents are increasingly drawn to purchasing older properties, typically at least 10 years old, with the intention of renovating and personalising them at a lower cost. This strategy has proven successful, resulting in…

USD 1,195
Country Report

Home Improvement in Canada

May 2024

Home improvement in Canada experienced a marginal contraction in value sales in 2023 at constant 2022 prices, despite registering marginal growth in current value terms. The subcategory performance varied, with areas like bathroom and sanitaryware…

USD 1,195
Country Report

Home Improvement in the United Kingdom

May 2024

In 2023, the UK housing market was faced with a combination of economic pressures and a desire for personalisation. Homeowners increasingly opted to upgrade their current homes rather than embark on the often-costly endeavour of relocation. A growing…

USD 1,195
Country Report

Home Improvement in China

May 2024

In 2023, home improvement in China experienced a slow current value increase, primarily owing to a resurgence in demand after a sluggish year in 2022. This was mainly because of the boom in real estate in China, and the renewed interest in home…

USD 1,195
Country Report

Home Improvement in France

May 2024

In 2023, the surge in growth of other home improvement products in France, such as ladders, step stools, workbenches, toolboxes, and tool belts, can be attributed to several factors. Firstly, the high costs of professional services, exacerbated by…

USD 1,195
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