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The Normalisation of Mobile Money in Sub-Saharan Africa
Christele Chokossa
As the world gravitated toward a cashless society over the past decades, Africa was continuously delayed by the relatively high level of the unbanked population. Nevertheless, the banking sector’s failure to address the issue gave a unique opportunity for telecommunication companies to introduce mobile money services. This article will explore opportunities created by mobile money across payments, retailing, travel and sustainability in Africa.
Loyalty and the New Normal
Nadejda Popova
Loyalty is at a crossroads with businesses rethinking and revitalising their brand strategies in light of the changing consumer preferences, e-commerce boom and dynamic economic conditions. Curating an emotional bond with consumers becomes a dominant factor for adding value and increasing retention.
Top Three Opportunities for Eating Occasions at Home
Emil Fazira
The eating at home business – an estimated total of retail packaged food and delivery/takeaway foodservice sales combined – has surged as an effect of the pandemic, and it is offering more options for consumers. In 2022, it was a USD3.8 trillion market and estimated to cross USD4.6 trillion by 2027.
From Shots to Sips: Tequila Past and Future
Rodrigo Mattos
Tequila, the traditional Mexican spirit, is the fastest growing spirit category worldwide, forecast to see an impressive 27% CAGR between 2021 and 2026. At the same time – and while accounting for one of the smallest volume shares among all major spirits categories, it holds huge value growth potential – having become almost synonymous with the premiumisation narrative. Its an impressive rags to riches story for a segment that had the humblest of beginnings.
Commodity Market Outlook Q1 2023: Lower Prices Expected in 2023
Justinas Liuima
This is the first of a new series of quarterly articles, highlighting key trends across energy, food and metal commodity markets. Commodity price volatility and supply shocks have ripple effects on the entire value chain, affecting business activities, costs and prices of end products. As a result, businesses are forced to adapt their strategies to manage the risks associated with commodity market fluctuations, while consumers’ behaviour shifts amid the cost-of-living crisis.
Top Three Travel Trends for 2023
Caroline Bremner
Travel is in full throttle mode and key trends are emerging as consumers get back on the road. From sustainable to net zero, wellness to adventure, there is something unique and personalised for everyone. Ultimately travel is reshaping and adapting to the next normal where inflation bites and decarbonising is critical for industry survival.