Microwaves

Despite its negative performance in the past decade, microwaves continued to be very popular in Argentina in 2023, maintaining a relatively substantial sales volume. The category's enduring appeal is attributed to consumer awareness and the…

Microwaves, much like other major kitchen appliances, has faced subdued demand in 2023, due to the prevailing inflationary crisis, leading consumers to restrain their spending on renovation and appliance upgrades. Despite this, the rising cost of…

Demand for microwaves reached a low level in 2023, having declined for the third consecutive year. Many consumers purchased microwaves during the outbreak of COVID-19, when more meals were eaten in households and demand increased for simple and quick…

Both retail volume and value sales of microwaves are improving in 2023 compared to the previous year. Holding lower share overall, built-in microwaves is experiencing a more impressive performance, driven by higher average prices and strategies to…

Microwave sales in Canada witnessed a decline in volume sales growth throughout 2023, marking a continued correction from the heightened sales experienced earlier in the pandemic. This decline is consistent with the trend observed in the previous…