Market research on the snacks industry. Standardised and cross-co...
Market research on the snacks industry. Standardised and cross-comparable statistics including total market sizes, market share and brand performance, distribution and industry trends. Insight and data cover chocolate and sugar confectionery, gum, s...
It has been a challenging few years for sales of gum in the Philippines. The discretionary character of gum makes it is easy for consumers to sacrifice gum, especially if they have limited finances, which many have as a result of the economic impact…
After experiencing significant declines during the pandemic due to the mandatory mask-wearing regulation, gum is expected to witness a rebound in 2023, following the complete lifting of the mask mandate. In 2022, despite the easing of the mask…
Gum is set to continue to see a decline in retail volume terms in 2023. In fact, gum in Japan has been suffering a long-term decline in volume terms due to the falling number of smokers, who are a key consumer group for the category. Moreover, the…
Distribution channels play a crucial role in sales of gum, ensuring on-the-go and impulse purchase accessibility for consumers. Supermarkets and hypermarkets have long been the primary sales points for gum, offering a wide variety of options for…
Retail volume sales of gum experienced a significant decline in 2022, because of the pandemic’s rapid spread and the subsequent imposition of lockdown measures in major cities. These circumstances led to frustrated offline sales and limited product…
Sales of chocolate confectionery remained stable during 2020 and 2021 as sales benefited from robust at-home consumption during the COVID-19 pandemic. However, the category has seen stronger growth in 2022 and 2023 with demand picking up as…
Retail volume sales of chocolate confectionery are expected to stagnate in South Korea in 2023, although a positive growth trajectory is set to be maintained in retail current value terms due to inflationary factors. However, performances are…
Chocolate confectionery is set to see solid growth in retail current value terms in 2023, but a decline in retail volume terms. The main driver of the value increase is expected to be higher unit prices due to inflation and the rising costs of raw…
Digital marketing has emerged as one of the most effective methods to boost chocolate confectionery sales in Indonesia, amidst a growing number of tech-savvy consumers in the country. One of the main advantages of digital marketing is the ability to…
After experiencing a retail current value decline in 2022 due to the spread of the COVID-19 pandemic and corresponding lockdowns in major cities, with the easing of the country’s zero-COVID policy chocolate confectionery is expected to return to…