Snacks

Savoury snacks in Germany continues to experience dynamic price development and content reduction. In response to rising raw material costs, category players and retailers are adjusting their pricing strategies. This trend is mainly being driven by…

Savoury snacks saw a mixed performance in 2023, with more economical subcategories such as potato chips seeing stronger volume growth, alongside nuts and tortilla chips. By contrast, more expensive products, such as

Inflation, together with increased production costs, continued to add pressure to the landscape in 2023, further increasing price points. The shortage of sunflower oil was also felt within savoury snacks; for example, in 2022, Taffel savoury snack…

Due to high inflation and increased prices, Danish consumers are more intent on seeking value for money. Big international brands have started to play a smaller role in the purchasing patterns of Danish consumers as they switch to less expensive…

Pleasure remains the main purchasing motivation for consumers in savoury snacks. However, the growing importance attached to health is gradually shifting demand towards healthier options. More consumers are therefore looking for natural products,…

Savoury snacks experienced significant growth in value terms during 2023. However, this significant value growth stemmed mainly from price increases, with inflation remaining high in Austria for the second consecutive year. Within snacks, savoury…

The digital revolution has been rewiring retail for years, leading to new business models, commerce ecosystems and channels for reaching and engaging consumers. The COVID-19 pandemic accelerated this transition, as e-commerce became the default…

In Western Europe, the preventative health trend was accelerated by consumers’ rising health concerns due to the 2020 global pandemic. This resulted in several product launches positioned under the immune boost and/or wellbeing umbrellas. This report…

Private label – retailers’ alternatives to brands – tend to benefit from inflation. However, despite record inflation in France, Germany and the UK, the market share of private label in the three countries remained broadly stable across FMCGs in…

Ice cream is experiencing favourable growth, albeit with some challenges. Factors such as energy and electric prices, the cost of raw materials, and frozen distribution expenses are leading to a higher unit price increase compared to other product…