Market research on the staple foods industry. Standardised and cr...
Market research on the staple foods industry. Standardised and cross-comparable statistics including total market sizes, market and brand share data, distribution and industry trends.​ Insight and data cover baked goods, breakfast cereals, processed ...
Value sales for breakfast cereal continue to be relatively low in Cameroon, and in 2023, with consumers prioritising essentials, as purchasing power continues to decline, breakfast cereal is expected to register a significant fall in volume sales.…
Processed fruit and vegetables is expected to register a slight fall in constant value sales and a more sizeable fall in volume sales. With most products being imported, rising freight costs feeds into rising prices. Locally produced products fared…
The dominance of shelf-stable seafood in processed meat and seafood persists due to the popularity of sardines also a shift from informal to formal sales of smoked fish. Sardines, being the most affordable product in this segment, offer versatility…
Rice is Cameroon’s most important staples, with value sales for pasta and noodles being significantly less. While there is some rice produced in Cameroon, it is mainly imported, with local variants considered to be of lower quality and also more…
Cameroon was not as affected by the energy crisis stemming from the war in Ukraine as many other countries. Rising global energy prices in 2022 gave a boost to government coffers and helped stabilise the economy. However, ongoing civil conflict, as…
Baked goods in Kenya has experienced substantial unit price increases, particularly in bread, marked by strong double-digit growth. This escalation is primarily attributed to the heightened global wheat prices, a consequence of the ongoing…
The value growth in breakfast cereals market is predominantly attributed to rising unit prices rather than a significant increase in consumption. The ongoing Ukraine war has instigated an energy crisis, leading to heightened inflation globally. This,…
Processed fruit and vegetables in Kenya is subject to several influencing factors in 2023. The ongoing drought has inadvertently boosted the performance of certain processed products, notably shelf stable tomatoes, as shortages in fresh produce…
Processed meat, seafood, and alternatives to meat in Kenya is feeling the impact of the energy crisis resulting from the war in Ukraine, along with high inflation. While the overall category is seeing an increase in current value sales and volume…
In Kenya, rice and instant noodle pouches are recording robust volume growth in 2023, driven by consumers prioritising essential groceries amid rising food prices. The rice, pasta and noodles category overall is witnessing double-digit current value…