Market research on the snacks industry. Standardised and cross-co...
Market research on the snacks industry. Standardised and cross-comparable statistics including total market sizes, market share and brand performance, distribution and industry trends. Insight and data cover chocolate and sugar confectionery, gum, s...
With inflation remaining high in 2023, brand loyalty remains weak among most lower income consumers, who normally purchase the cheapest option available when it comes to salty snacks. Price-competition is therefore stronger in the mass segment, as…