Writing Instruments

Market research on the Personal Accessories industry. Standardise...

Market research on the Personal Accessories industry. Standardised and cross-comparable statistics including total market sizes, market shares, industry trends.

Strategy Briefing

Writing Instruments in Asia Pacific

Apr 2022

Writing instruments immediately returned to recording positive growth in Asia Pacific in 2021, following the decline seen a year earlier, when Coronavirus (COVID-19) arrived in the region. Nevertheless, traditional writing instruments will continue…

USD 1,325
Global Company Profile

LVMH Moët Hennessy Louis Vuitton SA in Personal Accessories

Nov 2022

LVMH sales in personal accessories returned to pre-pandemic levels in 2021 and continue to grow in 2022 despite the challenging global environment. Asia Pacific is the largest contributor to company sales in 2019-2022, followed by North…

USD 570
Country Report

Writing Instruments in Australia

Jan 2024

In 2023, writing instruments is set to demonstrate continued recovery of volume and value sales in Australia, driven by the normalisation of physical store trading and improved back-to-school sales. The back-to-school season is a pivotal time for…

USD 990
Country Report

Writing Instruments in China

Jan 2024

With the lifting of COVID-19 restrictions and the normalisation of offline classes, the supressed demand for writing instruments amongst students was released in 2023, when stores selling stationery reopened offline. However, online schooling during…

USD 990
Country Report

Writing Instruments in France

Jan 2024

As in 2022, the start of the academic school year in 2023 marked a poor performance for writing instruments with another drop in sales during the most crucial period for this category. Demand for writing instruments was positive in 2020 and 2021,…

USD 990
Country Report

Writing Instruments in Indonesia

Jan 2024

Sales of writing instruments saw an improved performance in constant value terms in 2023, when compared to the previous year. This was partly attributable to the return of pre-pandemic lifestyles including the resumption of face-to face school…

USD 990
Country Report

Writing Instruments in Italy

Jan 2024

Sales of writing instruments increased in both volume and value terms in 2023 thanks to the continued normalisation of lifestyles, including returns to school and a strong reduction in smart working. The good performance of the category was largely a…

USD 990
Country Report

Writing Instruments in Japan

Jan 2024

According to Euromonitor’s Economies and Consumers data, the population aged 0-14 is set to decline by 2% between 2022 and 2023, accounting for only 11% of the total population in Japan. The total population of this age group has declined for 40…

USD 990
Country Report

Writing Instruments in Malaysia

Jan 2024

Colourings, markers and highlighters were the most dynamic categories in writing instruments in 2023 with sales of these products thriving. This was partly due to a flurry of new product launches as players looked to benefit from the returning demand…

USD 990
Country Report

Writing Instruments in Mexico

Jan 2024

The resilient performance expected for writing instruments in Mexico in volume and current value terms in 2023 can be attributed to ongoing post-pandemic economic recovery, sustained employment stability, and an increased level of consumer spending.…

USD 990
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