Beer

While total volume sales of beer in Hungary continued to increase in 2022, growth was slower than in 2021 and by the end of the year they had still not reached pre-pandemic levels. Overall demand was constrained by rising prices and falling…

2022 saw growth rates accelerate in beer as the category registered double-digit total volume growth. This positive performance can be seen as a sign that the category has well and truly entered its post-pandemic recovery phase as on-trade sales of…

Serbians returned to the on-trade in greater numbers in 2022 as COVID-19 fears subsided and restrictions were lifted with this continuing to drive volume sales of beer. Lager remains by far the most popular beer in Serbia, although smaller beer…

Beer dominates sales of alcoholic drinks in the country in total volume terms, but despite this these products continue to see growing interest from Guatemalan consumers. Beer saw strong growth in total volume terms in 2022 boosted by the sustained…

On-trade beer sales continued to grow strongly in 2022, while off-trade sales saw moderate growth. This was due to the lifting of all remaining COVID-19 restrictions in February 2022. As such, total volume sales of beer saw positive growth, with…

During 2022, the Spanish beer category maintained total volume growth, and sales nearly returned to the level seen in 2019. This made it one of the only alcoholic drinks categories that, in general, recovered from the impact of the pandemic. The…

As in 2021, ale posted the fastest total volume and value growth in 2022. This performance was connected with the trend for more premium, and expensive, beer, which is perceived to have a richer taste. Moreover, on-trade sales popularised ale more…

In 2022, the beer landscape saw solid total volume growth; the result of an increase in imported beer and the growing prominence of local craft beer. These have had a significant impact on the local industry, which has grown in recent years as the…

Beer is one of the products subjected to approval by the Ministry of Trade before the price can be altered, and the last time there was a price increase for beer nationwide was in 2019. However, the blowback from the public was swift and vicious.…

Beer sales have been revived with the recovery of tourism in Croatia. Following two years of pandemic-related restrictions, there were no border restrictions or on-trade measures imposed in 2022. However, while on-trade sales, which are largely…

Total volume sales of beer recorded a decline in 2022 due to the increasing prices of beer units. With inflation in Slovakia reaching double-digit growth, it has become more challenging for consumers to afford the same quantities of non-essential…

There was a decline in total beer volume sales in 2022, which was largely driven by the resumption of international travel in the wake of the COVID-19 crisis. This led to increases in cross-border trade and duty free sales, which, in turn, suppressed…

As New Zealand emerges from the COVID-19 pandemic, the performance of beer was characterised by strong growth in two key categories – ales and non-alcoholic beers, with both categories recording double digit growth. With the categories operating at…

Summer is the most important season for breweries in Finland, but in 2022, after a cool spring, the summer did not see any longer periods of hot weather either. As a result, sales were disappointing compared to the previous summer. Inflation, the…

Beer continues to lose market share to other types of alcoholic drinks, most notably RTDs and spirits. Almost all the categories within beer are in decline, with the only exception being non-alcoholic beer. The young population of the country is…

The beer category made a considerable recovery in 2022, with on-trade establishments fully re-opened from March 2022 as COVID-19 pandemic restrictions were relaxed. On-trade volume sales soared as consumers returned to bars and restaurants, keen to…

After two years of significant decline, on-trade volume sales of beer saw a strong rebound in 2022, as consumer behaviour in Australia gradually normalised post-COVID-19. Even after lockdowns and restrictions ended, the return of footfall and…

The long-awaited post-pandemic rebound of on-trade sales materialised in 2022, as most foodservice outlets were fully reopened for the entire year, in sharp contrast to the closures affecting the previous year. In March 2022, nightclubs were also…

Following a further slowdown in the number of new COVID-19 cases in 2021, consumers and businesses, including the beer industry, seemed to be dealing with yet another serious inflation problem in 2022. The increase in production, shipping, and…

Influences on local consumer purchasing decisions and behaviour when it comes to beer have evolved over time in Kenya. While pricing used to be a key driver, there is now a discernible shift towards a more nuanced, sophisticated buying behaviour that…