Market research on the consumer health industry. Our reports feat...
Market research on the consumer health industry. Our reports feature a wealth of standardised and cross-comparable statistics including total market sizes, market share and share data, distribution and industry trends.
The pandemic boosted demand for analgesics in Vietnam, as consumers believed that it was necessary to store analgesics at home as a precautionary measure. Adult and paediatric acetaminophen performed particularly well in 2020 and 2021, as…
Current value sales of consumer health in Vietnam continue to record strong growth in line with the rising trend of health and wellness in the country. Post-pandemic, the majority of Vietnamese consumers are taking greater care of their health, and…
Vietnam has been experiencing a higher number of cases of influenza in 2023, which is benefiting sales of cough, cold and allergy (hay fever) remedies. Due to prolonged home seclusion as a result of pandemic-related restrictions, Vietnamese consumers…
The report will explore the key themes transforming consumer behaviour in Asia Pacific in the world beyond the pandemic, namely Digital Living, Rethink Wellness, Sustainable Living, Make My Life Easier and Search for Experiences, and the strategies…
Despite another positive performance by dermatologicals in 2023, the category is recording significantly slower growth rates compared to 2022. The dynamic growth in 2022 was due to the fact that after the lifting of restrictions in Vietnam, local…
Retail value sales of dietary supplements continue to grow strongly in 2023, albeit at a marginally slower pace compared to the previous two years. The rising demand for dietary supplements has been significantly influenced by the pandemic when local…
In 2023, digestive remedies in Vietnam continues to record a strong performance in line with rising consumer awareness of the importance of digestive health. The prevailing health and wellness trend has made Vietnamese consumers more conscious of…
Demand for eye care continues to grow in 2023, with allergy eye care, the smaller of the two categories, recording a stronger performance. Worsening air pollution remains one of significant factors contributing to the growth of allergy eye care in…
The demand for herbal/traditional products in Vietnam has been steadily increasing, as rising numbers of consumers actively seeks ways to enhance their immune systems and reduce their vulnerability to illness. Together with the local habit of using…
Demand for paediatric consumer health remains strong and rising in 2023, driven by increasing attention to children’s overall health and wellbeing, and consistent consumer education in Vietnam. An increasing mindset of prevention is prompting some…