Market research on the consumer health industry. Our reports feat...
Market research on the consumer health industry. Our reports feature a wealth of standardised and cross-comparable statistics including total market sizes, market share and share data, distribution and industry trends.
Historically, herbal/traditional products account for the vast majority of sleep aids sold in the Czech Republic. Indeed, until slightly prior to the beginning of the review period, herbal/traditional products accounted for all retail sales of sleep…
In 2023, sales of sports nutrition are benefiting from consumers leading increasingly healthy lifestyles and rising nutrition education. In addition, sports nutrition products are now very well perceived as the scepticism among the general public…
Sports nutrition continued its upward trajectory in 2023, with every type of product seeing enhanced growth in retail volume terms. With the COVID-19 crisis having largely abated, consumers began to pay more attention to their health and wellbeing,…
Within the sports nutrition market in Romania, protein/energy bars remains the largest category. Indeed, its strength is being reinforced by the increasing trend for physical activity amongst urban consumers, many of whom are more exposed to…
Healthy lifestyle is the main driver behind the performance of sports nutrition in the Czech Republic. Sports nutrition consumers are more proactive than ever as they feel both positive and negative pressures regarding health and wellbeing. Factors…
Vitamins recorded strong double-digit growth during the pandemic as consumers purchased products to strengthen their immunity and boost their general health. However, with restrictions lifted and consumers resuming their usual daily activities,…
Following a remarkable surge in demand for vitamins during the peak of the pandemic, growth remained fairly modest in retail volume terms in 2023. While vitamins remain a staple in many Polish households, the immense initial demand set a high…
In the context of rising consumer health consciousness, many Romanian consumers are coming to perceive their daily habits as unhealthy. For example, many consumers are becoming aware of their irregular eating and inadequate water intake. As they come…
The market size of vitamins is projected to continue to decrease over 2023, following spikes in demand in 2020 and/or 2021. After two years of record-high retail volume sales, the category has lost momentum, which is only logical given heightened…
Weight management products continue to have a low consumer base in Estonia. For many consumers, these products are not top of mind or the first choice for tackling weight loss. Still, category growth was registered as some consumers use these…