Market research on the consumer health industry. Our reports feat...
Market research on the consumer health industry. Our reports feature a wealth of standardised and cross-comparable statistics including total market sizes, market share and share data, distribution and industry trends.
The prevalence of obesity has been increasing in Poland in recent years, with around 25% of the adult population estimated to be obese. Indeed, according to the Organisation for Economic Co-operation and Development (OECD), life expectancy in Poland…
Weight management and wellbeing tops the list of fastest growing categories as the health and wellness trend continues to influence consumers in North Macedonia in 2023. Also, a growing number of people are struggling with obesity, high blood…
Weight management is not traditionally a first choice for consumers in Lithuania regarding weight management or losing weight. Competition from sports nutrition, healthier diets and exercise plans, are all challenges to sales, hampering results.…
There has been a strong increase in current value sale of weight management and wellbeing in 2023, although inflation has been a contributory factor pushing up prices. Consumers have resumed their active social lives and body image is a much higher…
Although weight management and wellbeing is set to register another solid performance in terms of total current value sales growth in 2023, this is largely due to steep price hikes resulting from persistently high inflation in Hungary. With the…
Weight management and wellbeing is expected to register healthy constant value and moderate volume growth in 2023. Meal replacement is expected to register the highest current value growth, as awareness of the product increases. That being said,…
Weight management products continue to have a low consumer base in Estonia. For many consumers, these products are not top of mind or the first choice for tackling weight loss. Still, category growth was registered as some consumers use these…
Weight management and wellbeing has a very strong foundation to maintain its current consumer base and expand upon it as around 35% of children and 65% of adults are either overweight or obese in Croatia. For the last decade, Croatians have developed…
Social media has become a powerful influence in the market for weight management and wellbeing products in Bulgaria. These platforms, which include Instagram, Facebook, YouTube, and especially TikTok, provide consumers with access to videos promoting…
Weight management and wellbeing continues to record strong current value growth rates in 2023, driven by the popularity of health and wellness trends, which is having a significant impact on consumer attitudes and purchasing patterns. COVID-19 is no…