Market research on the tissue and hygiene industry. Our reports f...
Market research on the tissue and hygiene industry. Our reports feature standardised and cross-comparable total market sizes, market and brand share data, distribution and trends.
The challenges faced by the wipes category were similar to those affecting other tissue and hygiene products, with the inflation crisis causing a shift in consumer behaviour and priorities. The drop in demand for wipes was associated with the…
In 2023, in the wipes product area in Norway there was a notable increase in product claims focusing on clean wellness, highlighting the absence of harmful substances and the use of plant-based or natural ingredients. This trend is driven by…
2023 was marked by considerable challenges with regard to the raw materials required for tissue and hygiene products. Dramatic fluctuations in cellulose prices alongside general inflation led to rising costs for most players which they were forced to…
Tissue and hygiene experienced robust value growth in Norway in 2023, driven primarily by persistent inflationary pressures. While inflation moderated from its 2022 spike, it remained elevated historically, resulting in notable percentage increases…
For nearly 40 years. the Spanish Public Health system has included adult incontinence protection in the list of Rx/reimbursement medical products. These products can be purchased through e-commerce and in health and beauty specialists with the…