Market research on the industry for dairy products and alternativ...
Market research on the industry for dairy products and alternatives. Standardised and cross-comparable statistics including total market sizes, brand shares, distribution and industry trends. Insight and data cover baby food, butter and spreads, che...
Stubborn inflation and price rises remained a key trend in 2023, as in the previous year, taking its toll on the buying power of consumers in Pakistan. Retail volume sales have been affected alongside the performance of dairy manufacturers. In…
Cheese is expected to be one of the weaker dairy performers in 2023, with more muted volume growth. Hard cheese in particular performs badly and is expected to register a fall in volume sales, with soft, more affordable soft cheese continuing to…
The rapid urbanisation across all regions of Pakistan is fuelling growth of cheese in 2023, alongside the increasing interest in Western lifestyles and diets, which is largely due to the increasing exposure to social media among affluent urban…
Volume growth is expected to be muted for butter in 2023. With inflation still high, though easing, consumers are expected to be price sensitive and as a result opt for more affordable margarine and spreads rather than butter. The situation is…
The sale of unpackaged butter and ghee products in rural areas remains strong in Pakistan. However, urban consumers are becoming more hygiene conscious and are looking for more convenient butter and ghee formats, with many opting for packaged…