Nappies/Diapers/Pants

In 2023, nappies/diapers/pants in Algeria registered positive volume growth, supported by strong consumer awareness and convenience. However, in constant value terms, growth was muted by a slowing birth rate, which has also started to dampen volume…

Reflecting a decline in the birth rate observed over the past decade, diaper sales volume in Argentina experienced a downturn in 2023. The trend of fewer people opting to have children, coupled with a decrease in the average number of children per…

Although there was a slight slowdown in growth of nappies/diapers/pants sales in Asia Pacific in 2020, Coronavirus (COVID-19) did not have as big an impact on these products as many others in the region. Given they are seen as essential products by…

In 2023, nappies/diapers/pants in Australia experienced marginal retail volume growth and solid current value growth. Low volume growth was influenced by several factors, including a declining birth rate and increased competition from washable…

Demand for nappies, diapers and pants in Austria increased in 2023. While many women postponed their plans to start a family during the COVID-19 pandemic, the number of babies aged 0-1 years in the population rose in 2022 and remained at a stable…

Nappies/diapers/pants in Azerbaijan continued to be somewhat affected by inflationary pressures in 2023, despite the growth rates of inflation slowing down. Notably, manufacturers of diapers have seen hikes in the costs of raw materials (Azerbaijan…

Nappies/diapers/pants, as a product area, encountered challenges in 2023, marked by high inflation and diminishing volume sales attributed to a declining birth rate in Belgium. Concurrently, private labels and discounters have been gaining market…

A noticeable trend shaping nappies/diapers/pants in Bolivia since 2023 is the increased demand for larger sizes, particularly XXXG sizes. This surge is attributed to children using diapers for more extended periods, driven by factors such as busy…

Nappies/diapers/pants in Bosnia and Herzegovina is one of hardest hit categories in tissue and hygiene as it is heavily impacted by the country’s declining population, thus creating a smaller potential consumer base. Low birth rates continue to…

Nappies/diapers/pants saw low retail volume growth in 2023, along with more dynamic current value growth. Brazil finds itself navigating a complex economic and social landscape, characterised by shifting demographics and evolving consumer behaviours.…