Retail E-Commerce

Sendy launched a payment on delivery product for e-commerce and social commerce vendors in Africa, with this including Kenya. This is seen as a significant new product as it overcomes security concerns some consumers still have about shopping online,…

While positive growth was recorded in retailing in Cameroon during 2022, demand was under pressure due to the impact of the high inflation that was in effect throughout the year. In particular, many lower-income households struggled to make ends meet…

Retail e-commerce is the big winner in Algeria in 2022, boosted by the era of the pandemic forcing consumers and players to embrace online platforms, and further supported by the ongoing developments in telecommunications infrastructure in the…

Retail e-commerce in Tunisia underwent significant expansion in 2022, fuelled by enhanced internet penetration and evolving consumer lifestyles. According to the Department of Commerce, as of September 2022, Tunisia was home to approximately 1,680…

Retail e-commerce in Morocco witnessed an accelerated expansion throughout the review period and in 2023, propelled by several factors contributing to its robust growth trajectory. The channel experienced a notable surge in online transactions,…