Variety Stores

Market research on variety store retailing.  Reports featuring standardised and cross-comparable data and analysis, including total market sizes, market and brand share data, with distribution and industry trends.

Country Report

Country Report

Variety Stores in Australia

May 2021

Prior to the outbreak of COVID-19 variety stores had been under growing pressure largely due to the general trend towards e-commerce and strong competition from mass merchandisers. Mass merchandisers set similarly low prices, but consumers can choose...

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Variety Stores in Austria

Mar 2021

The pandemic has had a marginally negative impact on variety stores during the early stages due to the lockdown and general home seclusion trend, which reduced the desire to spend longer in stores than consumers would like for fear of increased risk ...

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Variety Stores in Germany

Mar 2021

Government-imposed lockdown measures following the emergence of the COVID-19 pandemic inevitably led to sales decline for variety stores in 2020. However, the channel suffered relatively limited sales losses compared with other non-grocery ...

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Variety Stores in Thailand

Mar 2021

Daiso and MUJI, the only two brands to register a more than negligible value share in variety stores in 2020, both saw sales hit by the lockdown over March-May as the stores of both brands are located in shopping centres. Prior to the outbreak of ...

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Variety Stores in Switzerland

Mar 2021

During the COVID-19 pandemic, Swiss authorities implemented a number of lockdown measures in order to curb the spread of the virus throughout the country. This included the mandatory closure of retail outlets considered non-essential, such as outlets...

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Variety Stores in New Zealand

Mar 2021

Variety stores in New Zealand have traditionally relied on brick-and-mortar outlets due to the nature of the products sold, smaller unit prices and value per transaction. Therefore, players in the category have placed less focus on the e-commerce ...

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Variety Stores in Poland

Mar 2021

As variety stores did not qualify as a retailer of essential products, these retailers were negatively affected during the initial lockdown. However, challenges persisted throughout the remainder of 2020 as well. Social distancing and the reluctance ...

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Variety Stores in Israel

Mar 2021

Variety stores saw its current value growth decline in 2020 mainly because variety stores in Israel were closed during the lockdowns as they were classified as being non-essential businesses. Moreover, the channel’s supplies rely mainly on shipments ...

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Variety Stores in Saudi Arabia

Mar 2021

Independent variety stores were hit hard by store closures during the first quarter of 2020 in response to COVID-19. Nevertheless, such stores garnered consumer attention due to their offering of a wide variety of products at cost effective pricing. ...

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Variety Stores in Slovakia

Mar 2021

Variety stores posted a decline in current value sales in 2020, albeit a more modest one compared to other non-grocery specialists. This was mainly because variety stores offer everyday items at affordable prices, which became a more appealing ...

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Variety Stores in Ukraine

Mar 2021

Variety retailers were negatively impacted by COVID-19, though they fared better than other non-grocery retailers that were also obliged to close their doors for parts of the year. With disposable income due to COVID-19, variety stores’ affordable ...

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Variety Stores in Morocco

Mar 2021

With variety stores closed for an extended period due to lockdown measures, they saw a significant decline in retail current value sales during 2020. However, once these restrictions were eased, footfall recovered and demand was fairly robust. Most ...

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Variety Stores in the Czech Republic

Mar 2021

Variety stores posted a decline in 2020, as mandatory store closure during lockdown took its toll on companies’ sales. Flying Tiger, whose stores are located in shopping centres and train stations, relies on tourists and high footfall and saw higher ...

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Variety Stores in Colombia

Mar 2021

Traditionally, most variety stores in the Colombian market have been family driven entrepreneurial initiatives with a strong impact in neighbourhoods in which they perform as independent small grocers as part of a diverse ecosystem of traditional ...

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Variety Stores in Denmark

Mar 2021

During the first wave of COVID-19 in Denmark, only variety stores located in shopping centres were required by law to close their outlets from mid-March until May 2020. Although other stores were not required to close, however, many players chose to ...

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Variety Stores in Norway

Mar 2021

Variety stores were pulled in differing directions in 2020 due to changes in consumers’ spending patterns. First off, no variety stores were directly impacted by mandated closures as the government in Norway did not require them. On one hand, big ...

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Variety Stores in Malaysia

Mar 2021

Towards the end of the review period, variety stores saw increasing footfall. Visiting variety stores has become a popular pastime among middle-class Malaysians, who appear to be happy spending time exploring these stores and browsing the myriad ...

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Variety Stores in Hungary

Mar 2021

Variety stores that are based in high traffic locations and focus on packaged food and home care products benefitted during the Spring 2020 lockdown as consumers sought to stockpile these items. Due to the essential nature of these products, these ...

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Variety Stores in Sweden

Mar 2021

Variety stores are generally located in busy city centre locations, relying on heavy foot traffic for sales. As such, with most consumers looking to reduce their non-essential shopping trips in 2020 due to COVID-19, sales through variety stores ...

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Variety Stores in France

Mar 2021

Variety stores registered a better performance than other categories of mixed retailers during 2020. This can be attributed mainly to the fact that variety stores were allowed to reopen earlier than other types of mixed retailers as the quarantine ...

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