Market research on the tissue and hygiene industry. Our reports f...
Market research on the tissue and hygiene industry. Our reports feature standardised and cross-comparable total market sizes, market and brand share data, distribution and trends.
In 2023, retail tissue continued to experience double-digit retail volume and current value growth in India, on the basis of changing hygiene practices, increasing consumer awareness, and habit persistence. Traditionally, cloth rags and fabric were…
Retail tissue turned to decline in Japan in volume terms in 2023, although current value growth continued. 2022 and 2023 were years of price increases for the category. For instance, Daio Paper increased the B2C product shipment price by 15% or more…
A greater focus on hygiene and improving living standards continued to drive strong and stable growth for retail tissue in Vietnam in both value and volume terms. Whereas in the past most people in rural areas of Vietnam were used toilet paper for…
Retail tissue was seeing strong value growth in Uzbekistan in 2023, primarily attributed to hikes in unit prices. These price increases have come about due to manufacturers’ elevated costs of raw materials, energy and utilities, logistics, and…
Retail tissue saw accelerated growth in Thailand in 2023 with a notable increase in retail volume terms. This was driven by evolving trends in family hygiene practices, particularly in rural areas where there has been a transition to using retail…