Retailing

Supermarkets in Vietnam saw significant growth in 2023, with notable increases in terms of both current value sales and the number of outlets, driven by the aggressive expansion strategies of key players. Local consumers in suburban and rural areas…

Small local grocers have been finding it increasingly difficult to compete with other retail channels. In 2023 the rapid growth of convenience stores and the persistent rise in e-commerce purchases continued to take their toll on traditional grocery…

Retail in Vietnam struggled in 2023, facing pressures from inflation and a weakening export market, among other things. Local consumers cut back on spending which negatively impacted several retail categories, including appliances and electronics…

In 2023 retail e-commerce in Vietnam continued to see robust rises, recording faster current value sales growth than it did in 2022. Vietnamese consumers are increasingly family with e-commerce marketplaces, drawn to the very frequent offer of a…

Hypermarkets in Vietnam continued to focus on network expansion into tier 1 and tier 2 cities in 2023, in response to higher living standards and modern lifestyles. E-Mart opened three new outlets over 2022-2023. The player has also been actively…