Retailing

Variety stores are a small retailing channel in terms of value sales in Switzerland. However, variety stores are gaining some value share and registered positive current value growth both in 2020 and 2021. Variety stores benefit from Swiss consumers’…

Apparel and footwear specialists in Switzerland saw a decline in current value sales in 2023 due to consumer price sensitivity, which led to the prioritisation of essential products and a shift towards private label lines and discounters. Moreover,…

Appliance and electronics specialists recorded a decline in current retail value sales in Switzerland in 2023 as a result of a combination of factors. Average prices across the category, combined with the higher cost of living in general, dampened…

Convenience retailers in Switzerland remained popular in 2023, partly due to their extended opening hours, since many stay open 24/7 or at least operate late hours. In addition, wide store networks across easily accessible locations with high…

After years of strong growth during the review period, direct selling in Switzerland recorded decline in 2023, although sales remained above pre-pandemic levels. Local consumers returned to shopping outside of the home, visiting stores more…

Discounters benefitted from heightened price sensitivity in Switzerland in 2023. With average prices increasing across almost all areas of daily life, including in groceries, many local consumers sought to rein in their spending by purchasing…

General merchandise stores recorded a decline in sales in Switzerland in 2023, mainly as a result of the performance of department stores, which are often considered outdated and old-fashioned and are increasingly being replaced by shopping malls and…

Health and beauty specialists in Switzerland recorded modest growth in 2023, mainly driven by evolving self-care trends and growing health consciousness. Health and wellness continue to play major roles in Swiss consumers’ lives, especially as daily…

After enjoying growth during the pandemic, home products specialists recorded a decline in current value sales in 2023 as Swiss consumers returned to pre-pandemic activity and purchasing behaviour. This was to be somewhat expected in a mature and…

Despite, or rather because of, average price increases, grocery sales and thus sales through grocery retailers, including hypermarkets, declined in Switzerland in 2023. Local consumers remained highly price sensitive and prioritised essential…