Market research on the alcoholic drinks industry. Standardised an...
Market research on the alcoholic drinks industry. Standardised and cross-comparable statistics including total market sizes, market share and share data, distribution and industry trends.
Vodka remains a notably sizeable category among spirits, therefore, the dynamics in spirits in general depend on the dynamics in vodka. In 2022, production from branded players continued to increase at a significant pace, driven by the fact the local…
After enduring a difficult period, RTDs began a journey towards recovery in 2022 in terms of current value sales in both the off-trade and the on-trade, though volume sales continued to decline. Strong on-trade value sales growth was enjoyed by…
Wine-based RTDs was the most dynamic category in total volume terms in 2022. This was a turnaround in fortunes for a category which was in decline even before the pandemic. The category benefited from the lifting of restrictions on bars/pubs and…
RTDs remains among the smallest alcoholic drinks categories in Kazakhstan, with younger adult consumers of legal drinking age as the target audience. There is still lack of innovation in RTDs, with more novelties needed to attract consumers and boost…
Cider/perry, currently a niche sector in the Philippines' alcoholic drinks market with a heavy reliance on on-trade demand, showed small yet positive growth throughout 2022. Owing to its fledgeling status, it competes closely with ready-to-drink…
There was high global inflation in 2022 due to various factors including the fallout from the pandemic and importantly Russia's invasion of Ukraine. This in turn led to an increase in the cost of raw materials. In particular packaging costs…
Cider has always been a tiny niche in Kazakhstan, with a fragmented presence of brands imported from Russia, Sweden, France, and Lithuania. Due to low consumer awareness and no culture supporting cider, it remains as an occasional alternative to beer…
2022 saw marked growth for beer in the Philippines, in both volume and current value terms, reinforced by a range of factors which contributed to a robust increase in beer consumption across the category. Enhanced consumer mobility, coupled with…
Domestic mid-priced lager brands like Tiger, Carlsberg Green Pilsner, Heineken and Anchor Smooth enjoyed strong growth in 2022 due to their visibility on retailers’ shelves and wide channel coverage in both the off-trade and on-trade. Consumers…
Total beer volume showed flat (positive) dynamics in 2022, with a decline seen in off-trade due to the ongoing recovery of on-trade following the era of the pandemic. Furthermore, the increase in excise tax for beer in 2022 placed downwards pressure…