Market research on the alcoholic drinks industry. Standardised an...
Market research on the alcoholic drinks industry. Standardised and cross-comparable statistics including total market sizes, market share and share data, distribution and industry trends.
While the alcoholic drinks industry’s resilience in the face of permacrisis has driven the post pandemic recovery narrative up to early 2023, significant macroeconomic headwinds are finally and inevitably taking a toll. With growth slowing,…
The regional recovery from the 2020 sales decline slowed in Asia Pacific in 2022 given the return of COVID-19 in China, the dominant country market. However, growth remained positive at a regional level in 2022 as sales were increasing everywhere in…
The on-trade continued its recovery in the Western European alcoholic drinks market in 2022. However, it still has some ground to make up after the losses inflicted by the COVID-19 restrictions in 2020. The off-trade, after seeing a demand spike in…
Alcoholic drinks have always straddled the line between traditionalism and novelty, with heritage providing timeless gravitas, while innovation recruits younger consumers or allows for fresh occasions or need states to emerge. The pandemic years…
Global alcoholic drinks volumes have almost returned to pre-pandemic levels. However, there is little respite to be found, as brand owners are now facing the prospect of slowing demand driven by prolonged macroeconomic headwinds. Looking ahead,…