Tissue and Hygiene

Serbian women are generally quite conservative with regards to menstrual care. Sanitary towels remain the most popular product, whilst menstrual cups and reusable pads are available but remain a niche. Moreover, some consumers consider re-washable…

Menstrual care in Slovakia was affected by rising prices across all types of products in 2023, however retail volume growth witnessed steady progress. Consumers are widely accustomed to buying their favourite brands and switching to cheaper brands is…

In 2023, menstrual care saw growth in both volume and value terms in Slovenia, despite facing challenges from an uncertain economic environment and inflationary pressures. The impact of rising prices, particularly due to geopolitical factors such as…

Nappies/diapers/pants in Serbia faces challenges from demographic and economic factors. The birth rate in Serbia continued to slow in 2023, reaching 0.5%, according to official national statistics, which was on a par with 2022 levels. The government…

Demand for nappies/diapers/pants in Slovakia was negatively affected by rising prices and lower birth rates in the country, which resulted in retail volume decline in 2023. Some consumers chose to make products last longer and made fewer purchases to…