Tissue and Hygiene

In 2023, demand for wipes in Algeria remained healthy, especially as prices were kept at a reasonable level despite soaring inflation in the country due to the ongoing economic downturn. The category also benefited from not yet being mature and fully…

Despite the fallout from the ongoing economic downturn and the Russia-Ukraine conflict, which led to high inflation, tissue and hygiene in Algeria performed well in 2023, recording healthy volume and current value growth in the year. This was…

Toilet paper remained the largest product area in terms of volume and value sales in retail tissue in Algeria in 2023, although paper towels and napkins are reaching a more significant size due to increased local production. In volume terms, overall…

Retail adult incontinence in Algeria registered higher volume growth in 2023 in comparison with the review period thanks to an ageing population, with the number of those aged over 65 increasing due to soaring inflation rates. However, in value…

In 2023, nappies/diapers/pants in Algeria registered positive volume growth, supported by strong consumer awareness and convenience. However, in constant value terms, growth was muted by a slowing birth rate, which has also started to dampen volume…

In 2023, volume sales of menstrual care in Algeria recorded higher growth than the previous year as players in the market aimed to maintain reasonable prices despite inflation, which boosted demand. Healthy volume growth was also supported by…

Away-from-home tissue and hygiene sales in Algeria recorded healthy growth in 2023, driven mainly by the foodservice industry, which is flourishing in the country. Indeed, following two hard years during the pandemic, followed high inflation in 2022,…