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Country Report

USA Flag Baked Goods in the US

| Pages: 46

Price: US$990

About this Report

Executive Summary

Trends

  • Current value and retail volume growth rates for baked goods in 2015 were slightly weaker than their respective review period CAGRs. 2015 saw growth of 1% in volume terms and 2% in current value terms.

Competitive Landscape

  • Bimbo Bakeries USA Inc continued to lead the category in 2015 with sales of US$3.9 billion and a value share of 7%. The company is a US division of Grupo Bimbo SAB de CV, Mexico’s largest bakery company. Flowers Foods again ranked second with a 4% share and sales of US$2 billion. Private label saw an increase in share to 14% in 2015, reaching sales of US$8 billion.

Prospects

  • Baked goods is expected to post both a volume and value CAGR of 1% at constant 2015 prices over the forecast period, with both being slightly better performances than the CAGRs of the review period.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Baked goods industry in USA with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Baked goods industry in USA, our research will save you time and money while empowering you to make informed, profitable decisions.

The Baked goods in USA market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the market size of Baked goods in USA?
  • What are the major brands in USA?
  • How will increasingly volatile wheat commodity prices impact retail prices and sales performance?
  • What are the market opportunities for high fibre products?
  • Are consumers in developing markets moving from unpackaged/artisanal to packaged/industrial offerings?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Packaged Food market research database.

Table of Contents

Baked Goods in the US - Category Analysis

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 1 Sales of Baked Goods by Category: Volume 2010-2015
  • Table 2 Sales of Baked Goods by Category: Value 2010-2015
  • Table 3 Sales of Baked Goods by Category: % Volume Growth 2010-2015
  • Table 4 Sales of Baked Goods by Category: % Value Growth 2010-2015
  • Table 5 Sales of Packaged Bread by Type: % Value 2010-2015
  • Table 6 Sales of Unpackaged Bread by In-store Bakery vs Others: % Value 2010-2015
  • Table 7 Sales of Pastries by Type: % Value 2010-2015
  • Table 8 NBO Company Shares of Baked Goods: % Value 2011-2015
  • Table 9 LBN Brand Shares of Baked Goods: % Value 2012-2015
  • Table 10 Distribution of Baked Goods by Format: % Value 2010-2015
  • Table 11 Forecast Sales of Baked Goods by Category: Volume 2015-2020
  • Table 12 Forecast Sales of Baked Goods by Category: Value 2015-2020
  • Table 13 Forecast Sales of Baked Goods by Category: % Volume Growth 2015-2020
  • Table 14 Forecast Sales of Baked Goods by Category: % Value Growth 2015-2020

Baked Goods in the US - Company Profiles

General Mills Inc in Packaged Food (USA)

Strategic Direction

Key Facts

  • Summary 1 General Mills Inc: Key Facts
  • Summary 2 General Mills Inc: Operational Indicators

Competitive Positioning

  • Summary 3 General Mills Inc: Competitive Position 2015

Kraft Heinz Co in Packaged Food (USA)

Strategic Direction

Key Facts

  • Summary 4 Kraft Heinz Co: Key Facts

Competitive Positioning

  • Summary 5 Kraft Heinz Co: Competitive Position 2015

Kroger Co in Packaged Food (USA)

Strategic Direction

Key Facts

  • Summary 6 Kroger Co: Key Facts
  • Summary 7 Kroger Co: Operational Indicators

Internet Strategy

Private label

  • Summary 8 Kroger Co: Private Label Portfolio

Competitive Positioning

  • Summary 9 Kroger Co: Competitive Position 2014

Packaged Food in the US - Industry Context

Executive Summary

The “snackification” of packaged food continues

“Clean label” commitments proliferate

“Big food” loses share to smaller brands

Convenience wins the day

The corporate landscape is set to change in the coming years

Key Trends and Developments

The “snackification” of packaged food continues in the US

Mounting distrust of “big food” amongst consumers

“Clean label” makes major inroads

Mergers and acquisitions pepper the landscape in 2015

Convenience-focused channels win

Foodservice: Key Trends and Developments

Headlines

Trends: Sales to Foodservice

Trends: Consumer Foodservice

Prospects

Category Data

  • Table 15 Foodservice Sales of Packaged Food by Category: Volume 2010-2015
  • Table 16 Foodservice Sales of Packaged Food by Category: % Volume Growth 2010-2015
  • Table 17 Forecast Foodservice Sales of Packaged Food by Category: Volume 2015-2020
  • Table 18 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2015-2020

Market Data

  • Table 19 Sales of Packaged Food by Category: Volume 2010-2015
  • Table 20 Sales of Packaged Food by Category: Value 2010-2015
  • Table 21 Sales of Packaged Food by Category: % Volume Growth 2010-2015
  • Table 22 Sales of Packaged Food by Category: % Value Growth 2010-2015
  • Table 23 GBO Company Shares of Packaged Food: % Value 2011-2015
  • Table 24 NBO Company Shares of Packaged Food: % Value 2011-2015
  • Table 25 LBN Brand Shares of Packaged Food: % Value 2012-2015
  • Table 26 Penetration of Private Label by Category: % Value 2010-2015
  • Table 27 Distribution of Packaged Food by Format: % Value 2010-2015
  • Table 28 Distribution of Packaged Food by Format and Category: % Value 2015
  • Table 29 Forecast Sales of Packaged Food by Category: Volume 2015-2020
  • Table 30 Forecast Sales of Packaged Food by Category: Value 2015-2020
  • Table 31 Forecast Sales of Packaged Food by Category: % Volume Growth 2015-2020
  • Table 32 Forecast Sales of Packaged Food by Category: % Value Growth 2015-2020

Sources

  • Summary 10 Research Sources

Segmentation

This market research report includes the following:

  • Baked Goods
    • Bread
      • Bread Substitutes
      • Packaged Bread
      • Unpackaged Bread
    • Cakes
      • Packaged Cakes
      • Unpackaged Cakes
    • Dessert Mixes
    • Frozen Baked Goods
    • Pastries
      • Packaged Pastries
      • Unpackaged Pastries

Statistics Included

For each category and subcategory you will receive the following data in Excel format:

From Passport

  • Market Sizes
  • Company Shares
  • Brand Shares
  • Distribution
  • Analysis by Type
  • In-store Bakery Sales
  • Pricing
  • Products by Ingredient

Market size details:

  • Retail volume
  • Retail volume % growth
  • Retail volume per capita
  • Foodservice volume
  • Foodservice volume % growth
  • Foodservice volume per capita
  • Total volume
  • Total volume % growth
  • Total volume per capita
  • Retail value retail selling price % growth
  • Retail value retail selling price local currency, USD, EUR, GBP, CHF, JPY
  • Retail value retail selling price per capita local currency, USD, EUR, GBP, CHF, JPY
  • Retail value manufacturer selling price % growth
  • Retail value manufacturer selling price local currency, USD, EUR, GBP, CHF, JPY
  • Retail value manufacturer selling price per capita local currency, USD, EUR, GBP, CHF, JPY
  • Retail volume (tonnes)
  • Retail volume (tonnes) % growth
  • Retail volume (tonnes) per capita
  • Foodservice volume (tonnes)
  • Foodservice volume (tonnes) % growth
  • Foodservice volume (tonnes) per capita
  • Total volume (tonnes)
  • Total volume (tonnes) % growth
  • Total volume (tonnes) per capita

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