Euromonitor International publishes the world's most comprehensive market research on the home video industry. Our reports feature a wealth of standardised and cross-comparable statistics including total market sizes, market share and brand share data, distribution and industry trends and sub-category level information.​

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Country Report

Home Video in Thailand

Dec 2016

Most Thai families like to watch sport during their free time. The favourite sports come from rest of the world, eg volleyball, boxing, and football. In 2016, there was significant world sport to attract Thais. These were the European Football ...

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Country Report

Home Video in the United Arab Emirates

Dec 2016

The average unit price decreased in current terms in home video products in the United Arab Emirates in 2016, driving faster growth in volume terms than in current value terms. High demand for connectivity and smart products had a positive effect on ...

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Country Report

Home Video in Japan

Nov 2016

LCD TVs struggled following a sales surge prior to the review period in 2010, when retail volume grew by 82% due to the Eco-point programme, with this offering government incentives for those buying more energy efficient televisions. Sales were also ...

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Country Report

Home Video in the Netherlands

Nov 2016

Home video saw a slower decline of 2% in 2016, after a decline of 4% in 2015. This may result in an inverse trend, leading home video to increase in volume terms from 2017 onwards. A key factor in this smaller decline was the European football ...

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Country Report

Home Video in Spain

Nov 2016

Sales of digital TVs in Spain are heavily influenced by televised sporting events. In 2016, the broadcasting of the UEFA European football championship, followed by the 2016 Olympic Games, held in Rio de Janeiro, represented an important opportunity ...

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Country Report

Home Video in Australia

Nov 2016

Ultra-high definition 4K televisions continued to push into Australian home video in 2016. Television manufacturers took turns to unveil their new 4K televisions throughout the year and pushed for sales through to Christmas. Australians were willing ...

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Country Report

Home Video in France

Oct 2016

The 2016 UEFA Euro Championship was the key event behind a surge in demand for home video in France: research showed that some 35% of total volume was directly correlated with this competition, which was hosted by France in 2016. Many households were...

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Country Report

Home Video in Portugal

Oct 2016

Home video ended 2016 with volume sales 3% lower than they were at the start of the year. The declines registered in video players were the main reason for the poor results seen in the category as increasingly sophisticated digital TVs and the ...

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Country Report

Home Video in Hungary

Oct 2016

LCD TVs is among the fastest-growing categories within home video as plenty of households are still upgrading from old analogue CRT TV sets, while some early movers are buying their second (or third) TV, choosing a larger screen and internet-smart ...

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Country Report

Home Video in South Africa

Oct 2016

Aggressive competition and the strong use of promotions within home video drove the positive sales performance of the category in 2016 as the wide assortment of products available at different price points ensured that home video devices continued to...

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Country Report

Home Video in Indonesia

Oct 2016

Despite facing competition from video content via the internet, televisions continue to be the most basic home electronics in Indonesian households. Most Indonesian consumers also continue to migrate to LED TVs, as they already have similar prices to...

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Country Report

Home Video in Greece

Oct 2016

There is a clear trend towards bigger and more advanced televisions in Greece in 2016. Greeks have shown an increasing preference for internet-smart, 4K TVs of a bigger size, which are becoming all the more affordable, with televisions between ...

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Country Report

Home Video in Germany

Oct 2016

In 2016, retail volume sales of home video recorded a slight recovery from the rapid decline in 2015 and over the review period in general. The main contributing factor slowing down the negative development caused by the high level of saturation and ...

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Country Report

Home Video in Vietnam

Oct 2016

The average unit price of LCD TVs declined over the course of the review period as manufacturers competed on price and product features. The lower prices charged for these products enabled industry players to achieve deeper penetration among mass ...

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Country Report

Home Video in Italy

Oct 2016

High category saturation, people switching to other devices to watch films or general entertainment, as well as the still fragile economic recovery all had a negative impact on home video in Italy in 2016. Still, the introduction of OLED TVs, UltraHD...

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Country Report

Home Video in the United Kingdom

Oct 2016

LCD TVs registered modest retail volume growth of 2% in 2016. Growth was driven by the introduction and further proliferation of new technologies and sports events such as the European Championships and the Summer Olympic Games, with Team Great ...

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Country Report

Home Video in Singapore

Oct 2016

Retail volume sales of LCD TVs declined by 2% due to saturation and on-demand streaming services such as Netflix. Streaming services have indubitably changed how viewers perceive and consume home entertainment. Viewers are becoming increasingly ...

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Country Report

Home Video in Turkey

Oct 2016

Retail volume sales in home video declined by 2% and fell to 3.6 million units in 2016, mainly due to the negative economic outlook which started towards the end of the review period. Lack of foreign investment brought about a drastic depreciation in...

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Country Report

Home Video in Malaysia

Oct 2016

The 2016 UEFA European Championship and the Olympic Games boosted the growth of LCD TVs in the second and third quarters of 2016....

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Country Report

Home Video in Mexico

Oct 2016

After the success seen for affordable TV brands Vizio and HiSense following their entry earlier in the review period, other affordable brands are entering the country. New arrivals towards the end of the review period included Polaroid, Haier, Vios, ...

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