Retail Tissue

Market research on the retail tissue industry. Standardised and cross-comparable statistics including total market sizes, market share and brand share data, distribution and industry trends.
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Strategy Briefing

Strategy Briefing

Tissue Innovation in Asia Pacific: Focus on Premium and Sustainable

Jun 2018

To succeed in Asia Pacific, manufacturers can look at the expanding middle- to high-income consumer base, which seeks higher-quality products that provide added comfort and convenience. In addition, safety and sustainability certifications by ...

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Strategy Briefing

Strategy Briefing

Tissue and Hygiene Quarterly Statement Q2 2018

May 2018

The industry forecast update for retail consumer tissue and disposable hygiene reaffirms the positive growth trajectory ahead and signals further opportunities for manufacturers of branded and private label products. The report outlines the extent of...

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Country Report

Country Report

Retail Tissue in France

May 2018

Retail tissue is a stable category in France. Consumers’ purchasing habits are consistent and the potential for innovation is low. The products in retail tissue are staples and relatively resistant to economic slowdowns or social transformations. ...

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Country Report

Country Report

Retail Tissue in Belgium

May 2018

The biggest trend in retail tissue is premiumisation. Indeed, Belgian consumers are looking to upgrade their experience and opting for more comfort. Within the toilet paper category, the premiumisation trend has been triggered by manufacturers. ...

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Country Report

Country Report

Retail Tissue in the United Kingdom

Apr 2018

The price of wood pulp, the basic raw material used to manufacture tissue products, rose steadily in 2017. Sodra, a Swedish manufacturer, raised the price of its Northern Bleached Softwood Kraft (NBSK) from USD840 a tonne in February to USD1,000 per ...

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Strategy Briefing

Strategy Briefing

World Market for Retail Tissue

Apr 2018

While facing increasing pricing and competitive pressures, the global retail tissue market continues to see positive growth, energised by demand in the developing regions that offer an estimated unmet potential in excess of USD40 billion. The current...

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Country Report

Country Report

Retail Tissue in Japan

Apr 2018

One of the contributors to growth in retail tissue in Japan during the review period was the increasing number of households, reflecting the rise in single-person households. The rising number of homes meant that more facial tissue and toilet paper ...

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Country Report

Country Report

Retail Tissue in New Zealand

Apr 2018

Retail tissue saw a current value increase in 2017 which was comparable to the growth rate observed in 2016, as well as similar to the CAGR seen during the review period. Whilst paper towels saw a strong performance, which was attributable to less ...

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Country Report

Country Report

Retail Tissue in Australia

Apr 2018

Retail tissue is expected to grow positively but not strongly at constant 2017 prices over the forecast period as the category has reached maturity in the Australian tissue and hygiene market; retail tissue products have a high penetration rate in ...

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Country Report

Country Report

Retail Tissue in the US

Apr 2018

Paper tableware is facing a decline in the US, with changing consumer dining habits largely to blame. Younger consumers, especially, have moved towards eating fewer formal meals at home, gravitating instead towards takeaway meals or other meals ...

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Country Report

Country Report

Retail Tissue in Taiwan

Apr 2018

Retail value growth of retail tissue slowed in 2017, as the changing social structure in Taiwan led to a lower birth rate alongside a growing ageing population. Overall population decline combined with weakening economic prospects resulted in ...

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Country Report

Country Report

Retail Tissue in the Philippines

Apr 2018

As the Philippines’ economy has consistently improved in recent years, Filipinos have experienced an increase in purchasing power. With this, Filipino consumers have become more aware of and open to the different products available to them. They have...

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Country Report

Country Report

Retail Tissue in Switzerland

Apr 2018

Retail tissue continued to record positive growth in 2017 as most products, such as toilet paper and pocket handkerchiefs, remained essential items for Swiss consumers. While recycled toilet paper performed particularly well due to many consumers ...

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Country Report

Country Report

Retail Tissue in Spain

Apr 2018

Despite price-sensitivity among Spanish consumers during 2017, premium-positioned products recovered lost ground due to their higher quality and better design. Nonetheless, volume growth was limited by high levels of maturity. As a result, value ...

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Country Report

Country Report

Retail Tissue in Greece

Apr 2018

As retail tissue products are regarded as commodities, volume sales are expected to be resilient, in spite of the ongoing recession over the forecast period, notwithstanding maturity and the fact that consumers are becoming more frugal in their ...

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Country Report

Country Report

Retail Tissue in Portugal

Apr 2018

The habit of using these products, supported by GDP growth and more confident consumers searching for differentiated and more convenient products, resulted in retail volume and value growth in 2017. Tourist demand also had an impact, as restaurants, ...

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Country Report

Country Report

Retail Tissue in Turkey

Apr 2018

Largely thanks to rapid urbanisation, retail tissue consumption increased rapidly in Turkey over the review period, including in 2017. In addition, the rapid spread of modern retailers, particularly discounters, had a positive impact on per capita ...

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Country Report

Country Report

Retail Tissue in Morocco

Apr 2018

Retail tissue is expected to continue to grow in both volume terms and value terms at constant 2017 prices in the forecast period. This will chiefly be due to the development of new brands and the entry of new players. Recent new product launches ...

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Country Report

Country Report

Retail Tissue in Nigeria

Apr 2018

Over the forecast period there is scope for the volume expansion of retail tissue in the niche categories of kitchen towels and paper tableware, whilst the larger categories of toilet paper and facial tissues will also continue to grow well due to ...

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Country Report

Country Report

Retail Tissue in Israel

Apr 2018

Retail tissue in Israel is mature and very saturated, with high per capita consumption; equivalent to other developed countries. Therefore, retail tissue has low growth potential over the forecast period. The main factor that will drive the growth of...

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