In the long term period, the popularity of e-vapour products is predicted to continue rising, with more products and brands being likely to become available in retail outlets. As time goes by, e-vapour products may not only be seen as a substitute for cigarettes but will likely also gradually become a trend and lifestyle habit of urbanites.
Closed vaping systems is projected to be the most dynamic category within tobacco over the forecast period. Closed vaping systems is considered to be more exclusive and convenient than open vaping systems, with consumers needing to refill the latter with e-liquids, while they only need to replace the cartridge in closed vaping systems.
HM Sampoerna will continue to invest heavily in promoting and developing its heated tobacco products in the forecast period. In the short term, the company launched a new variant of iQOS, iQOS Iluma, which claims to reduce the exposure to dangerous chemicals by 90% compared to smoking cigarettes.
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Understand the latest market trends and future growth opportunities for the Smokeless Tobacco, E-Vapour Products and Heated Tobacco industry in Indonesia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
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Smokeless Tobacco, E-Vapour Products and Heated Tobacco
Combined total of the four categories: Smokeless (including moist snuff and chewing tobacco), e-vapour products, heated tobacco and tobacco free oral nicotine.
See All of Our DefinitionsThis report originates from Passport, our Smokeless Tobacco, E-Vapour Products and Heated Tobacco research and analysis database.
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