Consumer Electronics

Smart homes and smart cities are becoming more widespread thanks to growing smartphone and internet use. Data-driven decision making is helping to improve the efficiency of homes and cities, enabling a more sustainable mode of living that discourages…

Wearable electronics is seeing small positive volume sales in 2023. 2022 was a hard year for almost all consumer electronic categories in China, as the government’s tightened pandemic control measures, thus limiting economic activities. Wearable…

Xiaomi, TCL and Oppo are aggressively expanding into overseas markets and enjoy tremendous success. However, these brands tend to be popular with consumers due to their low prices. What can Chinese brands do to shed the negative perception of low…

Portable players continues to see weak demand overall and remain in a negative figure slump, albeit volume sales have improved from the steep declines seen in 2022. Overall, the advances in technology seen in multifunctional consumer electronics such…

The global economy is facing weaker growth and increasing fragmentation, as a result of rising geopolitical tensions, especially due to the war in Ukraine and the US-China strategic rivalry. Protectionism, industrial policy and a focus on resilience…

Mobile phones is still struggling to recover from the aftermath of the pandemic impacts in 2023. 2022 marked a historic year when sales for mobile phones in China underwent a double-digit decline in volumes sold, amounting to less than 290 million…

With advances in technology regarding multi-functional in-vehicle systems, the improvement of industrial policies, and consumers’ increasing demand for in-car entertainment equipment, the penetration of pre-installed in-car entertainment has grown,…

Imaging devices remains in volume declines in 2023. On one hand, the category has gradually recovered from the impacts of chip shortage and supply chain disruptions, as a result of the global pandemic, which have since steadily returned to normal. On…

In 2023, the LCD TV market in China is poised to experience a decline in both sales value and volume. The demand for LCD TVs has exhibited a softening trend, with consumers expressing diminished intentions to make new purchases of LCD TVs. This shift…

Home audio and cinema in China is experiencing a downturn in 2023, following a temporary respite observed in 2020 during the pandemic lockdowns. The previous pandemic measures prompted financially affluent Chinese consumers to invest in sophisticated…