Market research on the consumer electronics industry. Standardise...
Market research on the consumer electronics industry. Standardised and cross-comparable total market sizes, and share data, distribution and industry trends and market share ​category level information.
2023 saw wearable electronics remain one of the most dynamic categories in Argentina’s consumer electronics industry, with the very strong performances recorded in smart wearables and activity watch (digital) underpinning a strong increase in demand…
Over 2023, portable players is projected to continue to see double-digit retail volume growth and high single-digit retail current value growth. However, there remain significant divergences within the category in terms of retail volume and current…
The positive volume growth that has been recorded in sales of portable players since 2020 can be attributed entirely to the huge boom that has been seen in demand for wireless speakers. While demand in all other categories of portable players has…
Retail volume sales of mobile phones are expected to grow over 2023, albeit due solely to smartphones. Before the onset of the Coronavirus (COVID-19) pandemic, the rate of growth in retail volume sales of smartphones had been slowing, in spite of the…
2023 saw a continuation of the negative volume growth that was registered in mobile phones in Argentina in 2022. However, sales declines were more moderate during 2023 and this negative growth trend can be seen at least partially as a reaction to the…