Market research on the consumer electronics industry. Standardise...
Market research on the consumer electronics industry. Standardised and cross-comparable total market sizes, and share data, distribution and industry trends and market share ​category level information.
Although wireless headbands and TWS earbuds performed well in 2023, sales in these subcategories have not been enough to offset macro category decline.
Retail volume sales and current value sales of headphones are set to continue to grow over 2023, and at their fastest rates of the review period. During 2020 and 2021, the demand for headphones was strongly supported by the fact that many more people…
During 2023, demand for home audio and cinema remained on a downtrends trend. Volume sales have been falling in the category for many years, although 2020 was an exception as the strict approach taken to social distancing and home seclusion at the…
Consumers in general are no longer interested in most of the categories within home audio and cinema, with practically all of them seeing double-digit declines in both retail volume and current value terms in 2022, and this is set to continue in…
There is a continued high consumer focus on improving life in the home, which is a residual effect of the pandemic, which led Chileans to purchase consumer electronics to make their lives at home more comfortable. Nevertheless, home audio and cinema…